{"product_id":"the-customer-excellence-enterprise-9781394253685","title":"The Customer Excellence Enterprise","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eMake customer-centricity tangible, sustainable, and real by implementing structural and systemic changes to the DNA of your company.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eBusinesses need to do more than sell to customersthey need to help them live their best lives. This superior experience is what customers expect and deserve from companies and it's possible to deliver just that with the framework provided in \u003ci\u003eThe Customer Excellence Enterprise: A Playbook for Creating Customers for Life\u003c\/i\u003e. An enlightening and pragmatic guide, \u003ci\u003eThe Customer Excellence Enterprise\u003c\/i\u003e is for everyone who needs to elevate the customer experience to a fundamental revenue accelerator and value driver. With this fresh perspective on customer-centricity, companies can address the persistent disconnect between their customer-first claims and an often disappointing reality.\u003c\/p\u003e \u003cp\u003eWayne Simmons and Tom DeWitt are practitioners and professors of customer excellence. Wayne is a leader in customer excellence and customer experie\u003c\/p\u003e","brand":"John Wiley \u0026 Sons","offers":[{"title":"Default Title","offer_id":49529240093015,"sku":"9781394253685","price":19.54,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781394253685.jpg?v=1731874842","url":"https:\/\/bookcurl.com\/products\/the-customer-excellence-enterprise-9781394253685","provider":"Book Curl","version":"1.0","type":"link"}