{"product_id":"the-broadcast-news-toolkit-9780367743321","title":"The Broadcast News Toolkit","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003eThe Broadcast News Toolkit \u003c\/em\u003efocuses on the writing, shooting, and production of broadcast news across multimedia platforms in a non-technical and visually engaging way.\u003c\/p\u003e\u003cp\u003eCovering a range of different story forms in broadcast news (RDR, FS, VO, VO\/SOT, PKG, and Liveshots), this book illustrates basic audio\/video shooting and editing techniques through straightforward examples, including online video tutorials that can be accessed via a QR code within the book. Specific issues relating to online content, social media, and audience engagement are discussed in detail, and the authors further explore why trust in news media is declining, the impact that fake news and deep fake videos have on media credibility in newsrooms, and what can be done to increase the perceived credibility of the news. Students will also learn how to write leads and teases that will keep viewers engaged. \u003c\/p\u003e\u003cp\u003eThis is an ideal text for undergraduate and graduate students of Broadcast and Multimedia \u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eList of Tables \u003c\/p\u003e\u003cp\u003eDedication and Acknowledgements \u003c\/p\u003e\u003cp\u003eChapter 1: Broadcast Newswriting Rules: Writing for the Ear \u003c\/p\u003e\u003cp\u003eChapter 2: Credibility and Trust in the Media \u003c\/p\u003e\u003cp\u003eChapter 3: Finding Compelling Story Ideas \u003c\/p\u003e\u003cp\u003eChapter 4: Great Leads and Tantalizing Teases \u003c\/p\u003e\u003cp\u003eChapter 5: Interviewing \u003c\/p\u003e\u003cp\u003eChapter 6: Writing Radio News and Producing Podcasts \u003c\/p\u003e\u003cp\u003eChapter 7: The Reader, VO Story Forms, and Graphics \u003c\/p\u003e\u003cp\u003eChapter 8 – The VO\/SOT \u003c\/p\u003e\u003cp\u003eChapter 9: The Package \u003c\/p\u003e\u003cp\u003eChapter 10: Writing for the Web \u003c\/p\u003e\u003cp\u003eChapter 11: The Basics of Gathering Video and Audio for News Stories \u003c\/p\u003e\u003cp\u003eChapter 12: Video and Audio Editing \u003c\/p\u003e\u003cp\u003eChapter 13: Writing Specific Types of Stories \u003c\/p\u003e\u003cp\u003eChapter 14: Live Shots \u003c\/p\u003e\u003cp\u003eChapter 15: Producing the TV Newscast \u003c\/p\u003e\u003cp\u003eChapter 16: News Ethics \u003c\/p\u003e\u003cp\u003eIndex \u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":51018051748183,"sku":"9780367743321","price":34.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780367743321.jpg?v=1750775476","url":"https:\/\/bookcurl.com\/products\/the-broadcast-news-toolkit-9780367743321","provider":"Book Curl","version":"1.0","type":"link"}