{"product_id":"the-botty-rules-9780982859025","title":"The Botty Rules","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cdiv\u003e\n\u003cp\u003eNigel Botterill had a successful corporate career. Big six figure salary, bonuses, the works. Then, one day in November 2002, a meeting didn’t quite go to plan. He found himself out of a job and, on the way home to tell his wife the news, he took the decision to never be employed ever again.\u003cbr\u003e  The Botty Rules is the story of what happened next. How, after several false-starts, Nigel has built a multi-million pound business empire from scratch, with five separate brands. This fascinating tale  is a roller-coaster ride of what it takes to achieve real entrepreneurial success in 21st century Britain. The story is peppered with ‘Botty Rules’ -- the simple but powerful lessons that Nigel has learned along the way, sometimes painfully, but which collectively are a complete blueprint for success for any business owner or entrepreneur who is serious about making it big in the new economy.\u003cbr\u003e  Straight-talking, disarmingly honest, and packed with pra\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\"What I loved about this book is that there’s no namby pamby fluffy stuff. It’s real practical business advice with simple ideas that you can put into action. ?Through telling his own story Nigel cuts to the chase and challenges your thinking as a business owner and helps you focus on the right things. I not only learnt loads–I enjoyed it too\" --David Gough, Broyce Control, Wolverhampton\u003cbr\u003e \u003cbr\u003e \"The “Botty Rules is like an entire Business School in one volume. Real practical advice from someone who has been there and done it. I learnt soooooooooo much. It was a kick up the ass as well!\" --David Costa,Flowers Unlimited, Brighton\u003cbr\u003e \u003cbr\u003e \"If you’re in business you’d be stupid not to read “The Botty Rules”. It’s inspirational, educational and bloody useful. Loved it.\" --David Robinson, Up the Garden Path, Lichfield\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eChapter 1: How It All Started\u003cbr\u003e Chapter 2: I’m a Consultant\u003cbr\u003e Chapter 3: My Mag Launch\u003cbr\u003e Chapter 4: Sack the Clients...We’ve Got a Real Business Here\u003cbr\u003e Chapter 5: thebestof Part I--We Have Lift-Off\u003cbr\u003e Chapter 6: thebestof Part II--You Can Take a Horse to Water...\u003cbr\u003e Chapter 7: Raring2Go!\u003cbr\u003e Chapter 8: Have a Quickie\u003cbr\u003e Chapter 9: My Little Wrapper \u003cbr\u003e Chapter 10: Getting the Best Out of People\u003cbr\u003e Chapter 11: thebestof Part III--Massive Growth\u003cbr\u003e Chapter 12: Explosive Marketing\u003cbr\u003e Chapter 13: Private Entrepreneur’s Circle\u003cbr\u003e Chapter 14: It Couldn’t Be Done\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Morgan James Publishing llc","offers":[{"title":"Default Title","offer_id":51359297569111,"sku":"9780982859025","price":12.34,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780982859025.jpg?v=1754124248","url":"https:\/\/bookcurl.com\/products\/the-botty-rules-9780982859025","provider":"Book Curl","version":"1.0","type":"link"}