{"product_id":"the-bikers-guide-to-business-9780470481202","title":"The Bikers Guide to Business","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThe path to business success is an open road and you''d better be ready for anything!\u003c\/p\u003e \u003cp\u003eWhat do businesspeople and entrepreneurs have in common with bikers? More than you''d suspect. The freedom of hitting the open road is a concrete extension of the need for freedom that encourages entrepreneurs to start businesses. The desire to succeed in business by doing it your own way is no different than the desire to hit the road and plot your own course on two wheels.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eThe Biker''s Guide to Business\u003c\/i\u003e explores these parallels and offers hard-won business wisdom specially suited for Business Bikers who do it their way-whether out on the highways or in the corporate boardroom.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eIntroduces DeVille''s Navigation Process that helps you develop your own action plan for achieving your own unique vision of success\u003c\/li\u003e \u003cli\u003eShows you how to tailor a road map to guide your personal journey from where you are now to where you want to be tomorrow\u003c\/li\u003e \u003cli\u003eUses biker termino\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003ci\u003ePreface.\u003c\/i\u003e  \u003cp\u003e\u003ci\u003eAcknowledgments.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Who Am I?\u003c\/p\u003e \u003cp\u003eChapter 2 Why Am I Writing This Book?\u003c\/p\u003e \u003cp\u003eChapter 3 Roadside Distractions.\u003c\/p\u003e \u003cp\u003eChapter 4 The In-Between.\u003c\/p\u003e \u003cp\u003eChapter 5 The Tragedy of Strategy.\u003c\/p\u003e \u003cp\u003eChapter 6 What is Navigation?\u003c\/p\u003e \u003cp\u003eChapter 7 Finding My Ultimate Destination.\u003c\/p\u003e \u003cp\u003eChapter 8 It’s My Ride.\u003c\/p\u003e \u003cp\u003eChapter 9 Meeting Life at the Crossroads.\u003c\/p\u003e \u003cp\u003eChapter 10 Figuring It Out.\u003c\/p\u003e \u003cp\u003eChapter 11 Your Economic Engine.\u003c\/p\u003e \u003cp\u003eChapter 12 Planning Your Ride.\u003c\/p\u003e \u003cp\u003eChapter 13 The Work to Be Done.\u003c\/p\u003e \u003cp\u003eChapter 14 Communication: The Fuel of High Performance.\u003c\/p\u003e \u003cp\u003eChapter 15 Harnessing the Power of the Pack.\u003cbr\u003e \u003c\/p\u003e \u003cp\u003eChapter 16 Sharpening Your Skills.\u003c\/p\u003e \u003cp\u003eChapter 17 Your Role as Road Captain.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eConclusion.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eMore Rules of the Road.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eThe Man Behind\u003c\/i\u003e The Biker’s Guide to Business.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eIndex.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons","offers":[{"title":"Default Title","offer_id":51767549002071,"sku":"9780470481202","price":17.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470481202.jpg?v=1758713769","url":"https:\/\/bookcurl.com\/products\/the-bikers-guide-to-business-9780470481202","provider":"Book Curl","version":"1.0","type":"link"}