{"product_id":"the-bear-book-9780471197188","title":"The Bear Book","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eOctober 28, 1997. The Dow drops 500 points. Investors the world over receive a startling reminder that what goes up, must come down. It is a profoundly unsettling experience for those of us who have either forgotten or have never known the experience of a bear market. Half of the money invested in U.S. stocks in this century entered the market from 1991-1996, making the dark days of October memorable for their bloodletting. Overall, this was just a scratch, and despite the optimism of so many investors, history has shown that the bear attacks time and time again.\u003cbr\u003e \u003cbr\u003e John Rothchild, critically acclaimed author of the bestselling A Fool and His Money, isn''t even afraid to face a full-fledged bear market. In his topical and timely new book, Rothchild reveals how to prepare psychologically and tactically for the looming debacle. Breaking from the pack of investment books which tacitly assume a bull market, The Bear Book focuses on protecting assets and minimizing losses during a bea\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"(John Rothchild) made a small fortune from writing books that made finance funny and entertaining.\"-Miami Herald\u003cbr\u003e \u003cbr\u003e \"Mr. Rothchild finds some compelling evidence that a bear might be lurking in the woods. (He) addresses the subject with candor.\"-The Wall Street Journal\u003cbr\u003e \u003cbr\u003e \"According to Rothchild, there's a dark cloud looming behind virtually every silver lining. And to the extent that it can, his book gives investors useful market history to help them cope when the next storm arrives to put the current bull in its place.\"-Washington Post Book World\u003cbr\u003e \u003cbr\u003e \"THE BEAR BOOK would be fascinating just because Rothchild is an entertaining writer who has gathered such a wide variety of historical facts, anecdotes, theories and current opinions to enlighten the reader about market declines.\"-Chicago Sun-Times\u003cbr\u003e \u003cbr\u003e \"A timely wake-up call...contains fascinating stories about history's greatest financial busts as well as guidance on how to cope with the next one.\"-Miami Herald\u003cbr\u003e \u003cbr\u003e \"An enlightening work that's likely to give investors a bigger scare than a Stephen King novel. Rothchild isn't one of those doom-and-gloom forecasters. He's just hoping to provide some perspective.\"-San Diego Union-Tribune\u003cbr\u003e \u003cbr\u003e John Rothchild, author of THE BEAR BOOK: Survive and Profit in Ferocious Markets wrote an editorial published in the September 6, 1998 issue of New York Newsday entitled \"Are Investors Setting Free the Bears?\"\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePartial table of contents:\u003cbr\u003e \u003cbr\u003e BEARS WILL RISE AGAIN.\u003cbr\u003e \u003cbr\u003e Are Stocks Really That Great?\u003cbr\u003e \u003cbr\u003e The Case for Cutting and Running.\u003cbr\u003e \u003cbr\u003e HOW TO SPOT A BEAR.\u003cbr\u003e \u003cbr\u003e Deflating Bears, Inflating Bears.\u003cbr\u003e \u003cbr\u003e Are Earnings Overrated?\u003cbr\u003e \u003cbr\u003e Early Warning Systems.\u003cbr\u003e \u003cbr\u003e WHO'S CRYING BEAR?\u003cbr\u003e \u003cbr\u003e The Cassandras.\u003cbr\u003e \u003cbr\u003e The Doomsday Best-Seller.\u003cbr\u003e \u003cbr\u003e Beware the New Era.\u003cbr\u003e \u003cbr\u003e The Bearish Newsletter.\u003cbr\u003e \u003cbr\u003e IT'S A BEAR'S WORLD, AFTER ALL.\u003cbr\u003e \u003cbr\u003e There's Always a Bear Market Someplace.\u003cbr\u003e \u003cbr\u003e The Global Hedge.\u003cbr\u003e \u003cbr\u003e BEAR-PROOFING THE PORTFOLIO.\u003cbr\u003e \u003cbr\u003e The Bear Busters.\u003cbr\u003e \u003cbr\u003e Hiding in Bonds.\u003cbr\u003e \u003cbr\u003e Jumping on the Next Bull.\u003cbr\u003e \u003cbr\u003e MY MUTUAL FUNDS WILL SAVE ME AND OTHER FALLACIES.\u003cbr\u003e \u003cbr\u003e Mutual Misery.\u003cbr\u003e \u003cbr\u003e Bear-Friendly Funds.\u003cbr\u003e \u003cbr\u003e WINNING FROM LOSING.\u003cbr\u003e \u003cbr\u003e The Short Sale Made Simple.\u003cbr\u003e \u003cbr\u003e BEAR'S GAZETTE.\u003cbr\u003e \u003cbr\u003e Hall of Fame.\u003cbr\u003e \u003cbr\u003e Could 1929-That Is, 1932-Happen Again?\u003cbr\u003e \u003cbr\u003e Bearish Odds and Ends.\u003cbr\u003e \u003cbr\u003e Index.","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402524795223,"sku":"9780471197188","price":30.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780471197188.jpg?v=1730480665","url":"https:\/\/bookcurl.com\/products\/the-bear-book-9780471197188","provider":"Book Curl","version":"1.0","type":"link"}