{"product_id":"strategy-builder-9781118707234","title":"Strategy Builder","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eA visual and interactive guide to building and communicating strategies that actually work    YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE    So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points?     The best way to engage and involve people is through pictures.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eStrategy Builder Team vi\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart One: The Concept 01\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOpportunities for a New Way of Developing Strategy 05\u003c\/p\u003e \u003cp\u003eSeven Strengths of Drawing Strategy 12\u003c\/p\u003e \u003cp\u003eWhat Strategy Builder Does 22\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Two: Design 25\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eUser’s Guide to the Strategy Builder’s Framework Profiles 28\u003c\/p\u003e \u003cp\u003eEnvironmental Ecology 37\u003c\/p\u003e \u003cp\u003eCompetitive Positioning 71\u003c\/p\u003e \u003cp\u003eResources and Capabilities 105\u003c\/p\u003e \u003cp\u003eStrategic Growth Options 139\u003c\/p\u003e \u003cp\u003eManaging Performance Strategically 173\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart Three: Realization 207\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eWell-built Strategies, Simply Conveyed 209\u003c\/p\u003e \u003cp\u003eSix Stratographic Principles 212\u003c\/p\u003e \u003cp\u003eGet Building 233\u003c\/p\u003e \u003cp\u003eEndnotes 239\u003c\/p\u003e \u003cp\u003eImage Credits 242\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406908793175,"sku":"9781118707234","price":26.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118707234.jpg?v=1730497522","url":"https:\/\/bookcurl.com\/products\/strategy-builder-9781118707234","provider":"Book Curl","version":"1.0","type":"link"}