{"product_id":"start-with-the-customer-9781292471457","title":"Start with the Customer","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003ePeter Cross \u003c\/strong\u003eis one of the UK's leading authorities on customer behaviour. Previously, he was the Customer Experience Director for John Lewis and Waitrose and Mary Portas' business partner for ten years building a business based on great customer service. He is Vice President of the Institute of Customer Service, a global Ambassador for the Retail Trust, Vice Chairman at the Fragrance Foundation and a regular commentator on TV Radio and print.\u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":51585817706839,"sku":"9781292471457","price":16.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781292471457.jpg?v=1756489349","url":"https:\/\/bookcurl.com\/products\/start-with-the-customer-9781292471457","provider":"Book Curl","version":"1.0","type":"link"}