{"product_id":"socionomics-9781032480701","title":"Socionomics","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003eSocionomics: How Social Mood Shapes Society\u003c\/em\u003e explores the main principles and applications of socionomic theory as elaborated by Robert Prechter. Socionomic theory posits that an omnipresent social mood, shifting constantly in a wave form through all aspects of society, is responsible for the aggregate tenor and character of all social, economic and cultural trends, from fluctuations in the stock market to the popularity of particular genres of music at a given time.\u003c\/p\u003e\u003cp\u003eThe social mood as an endogenous and collective force has its roots in the herding instinct often identified amongst crowds. Individuals typically make rational decisions when acting alone, and in the context of certainty, but in groups and in context of uncertainty, mood-based mimetic behavior can affect all the participants. As social mood often goes unnoticed, people tend to give their collective feelings labels to rationalize them, thus constituting public opinion'. Therefore, whilst public opinion' as\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":51019078828375,"sku":"9781032480701","price":36.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781032480701.jpg?v=1750779234","url":"https:\/\/bookcurl.com\/products\/socionomics-9781032480701","provider":"Book Curl","version":"1.0","type":"link"}