{"product_id":"signage-and-wayfinding-design-9781118692998","title":"Signage and Wayfinding Design","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eUtilizing a cross-disciplinary approach that makes the information relevant to architects, interior designers, landscape architects, graphic designers, and industrial engineers alike, this book arms you with the skills needed to apply a standard, proven design process to large and small projects in an efficient and systematic manner.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eForeword to the Second Edition viii\u003c\/p\u003e \u003cp\u003eForeword to the First Edition x\u003c\/p\u003e \u003cp\u003eAcknowledgments xii\u003c\/p\u003e \u003cp\u003eIntroduction xv\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1\u003c\/b\u003e \u003cb\u003eWhat\u003c\/b\u003e \u003cb\u003eis Environmental Graphic Design? 2\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Spectrum of EGD Activity 5\u003c\/p\u003e \u003cp\u003eThe Importance of EGD Today 10\u003c\/p\u003e \u003cp\u003eDigital Information Systems and EGD 16\u003c\/p\u003e \u003cp\u003eYou Can’t Learn This in College 21\u003c\/p\u003e \u003cp\u003eWhat’s Ahead in This Book 22\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2 The Design Process 24\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe Client is Part of the Process 26\u003c\/p\u003e \u003cp\u003eThe Design Process Applied to EGD 26\u003c\/p\u003e \u003cp\u003ePhase 1: Data Collection and Analysis (Predesign) 28\u003c\/p\u003e \u003cp\u003ePhase 2: Schematic Design Phase 3: Design Development 30\u003c\/p\u003e \u003cp\u003ePhase 4: Documentation 48\u003c\/p\u003e \u003cp\u003ePhase 5: Bidding (Postdesign) 60\u003c\/p\u003e \u003cp\u003ePhase 6: Fabrication\/Installation Observation 65\u003c\/p\u003e \u003cp\u003ePhase 7: Postinstallation Evaluation 77\u003c\/p\u003e \u003cp\u003eChapter Wrap‐Up 78\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3 Overview of the Signage Pyramid Method 80\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGenesis of a Design Approach 80\u003c\/p\u003e \u003cp\u003eThe Signage Pyramid’s Component Systems 81\u003c\/p\u003e \u003cp\u003eThe Signage Pyramid and Resource Allocation 84\u003c\/p\u003e \u003cp\u003eChapter Wrap‐Up 89\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4 The Information Content System 90\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eKinds of Sign Information Content 91\u003c\/p\u003e \u003cp\u003eHierarchy of Content 98\u003c\/p\u003e \u003cp\u003eDeveloping the Sign Information Content System 100\u003c\/p\u003e \u003cp\u003eNavigation: Message Hierarchy and Proximity 111\u003c\/p\u003e \u003cp\u003eOther Factors Affecting the Sign Information Content System 114\u003c\/p\u003e \u003cp\u003ePictorial Information Content 123\u003c\/p\u003e \u003cp\u003eSignage Master Plans 125\u003c\/p\u003e \u003cp\u003eChapter Wrap‐Up 125\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5 The Graphic System 126\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eTypography Overview 127\u003c\/p\u003e \u003cp\u003eChoosing a Typeface 129\u003c\/p\u003e \u003cp\u003eTypographic Treatment 134\u003c\/p\u003e \u003cp\u003eTypographic Considerations in Signage for People Who Read by Touch 141\u003c\/p\u003e \u003cp\u003eSymbols and Arrows 143\u003c\/p\u003e \u003cp\u003eDiagrams 150\u003c\/p\u003e \u003cp\u003eOther Graphic Elements 156\u003c\/p\u003e \u003cp\u003eColor 157\u003c\/p\u003e \u003cp\u003eLayout 165\u003c\/p\u003e \u003cp\u003eOverview of Sign Graphic Application Processes 181\u003c\/p\u003e \u003cp\u003eChapter Wrap‐Up 191\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6\u003c\/b\u003e \u003cb\u003eThe Hardware System 192\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eShape 193\u003c\/p\u003e \u003cp\u003eConnotations of Form 200\u003c\/p\u003e \u003cp\u003eSign Mounting Considerations 203\u003c\/p\u003e \u003cp\u003eSign Size Considerations 209\u003c\/p\u003e \u003cp\u003eSign Lighting Overview 212\u003c\/p\u003e \u003cp\u003eSign Materials Overview 218\u003c\/p\u003e \u003cp\u003eBasic Sign Materials 222\u003c\/p\u003e \u003cp\u003eElectronic Digital Display Units 236\u003c\/p\u003e \u003cp\u003eStock Sign Hardware Systems 244\u003c\/p\u003e \u003cp\u003eSign Materials and Codes 246\u003c\/p\u003e \u003cp\u003eOverview of Sign Coatings and Finishes 247\u003c\/p\u003e \u003cp\u003eChapter Wrap‐Up 255\u003c\/p\u003e \u003cp\u003e\u003cb\u003eG\u003c\/b\u003e \u003cb\u003eGallery 256\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eImage Credits 286\u003c\/p\u003e \u003cp\u003eBibliography 292\u003c\/p\u003e \u003cp\u003eIndex 295\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default 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