{"product_id":"selling-school-the-marketing-of-public-education-9780807758885","title":"Selling School  The Marketing of Public Education","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eOutlines the growth and development of marketing and branding practices in public education. The authors highlight why these practices have become important across key fields within public education, including leadership and governance, budgeting and finance, strategic initiatives, use of new technology, the role of teachers in marketing, and messaging.","brand":"John Wiley \u0026 Sons","offers":[{"title":"Default Title","offer_id":51038217208151,"sku":"9780807758885","price":32.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780807758885.jpg?v=1750939527","url":"https:\/\/bookcurl.com\/products\/selling-school-the-marketing-of-public-education-9780807758885","provider":"Book Curl","version":"1.0","type":"link"}