{"product_id":"selfpublishing-for-dummies-9781394201273","title":"SelfPublishing For Dummies","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 1: Do It Yourself: Getting Started with Self-Publishing 7\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: Welcome to Self-Publishing! 9\u003c\/p\u003e \u003cp\u003eChapter 2: Understanding the Pros and Cons of Self-Publishing 23\u003c\/p\u003e \u003cp\u003eChapter 3: Determining Who You’re Writing for and Why 41\u003c\/p\u003e \u003cp\u003eChapter 4: Equipping Yourself with the Write Stuff 53\u003c\/p\u003e \u003cp\u003eChapter 5: Creating a Winning Manuscript 69\u003c\/p\u003e \u003cp\u003eChapter 6: Fine-Tuning Your Work with Careful Editing 91\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 2: Pulling Together the Details: Administration and Design 101\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 7: Setting Up Your Self-Publishing Business 103\u003c\/p\u003e \u003cp\u003eChapter 8: Tackling Book-Specific Tasks 117\u003c\/p\u003e \u003cp\u003eChapter 9: Coming Up with Creative Page Design and Layout 135\u003c\/p\u003e \u003cp\u003eChapter 10: Crafting (and Judging) Your Book’s Cover 155\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 3: Start the Presses! Examining Printing Choices 171\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 11: Creating and Publishing E-Books That Sell 173\u003c\/p\u003e \u003cp\u003eChapter 12: Trying Out Short Run Printing 199\u003c\/p\u003e \u003cp\u003eChapter 13: Print-on-Demand for Demanding Self-Publishers 215\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 4: Making Your Book a Bestseller: Distribution Methods 235\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14: Selling Your Book through Popular Online Booksellers 237\u003c\/p\u003e \u003cp\u003eChapter 15: Distributing Your Book through Traditional Channels 249\u003c\/p\u003e \u003cp\u003eChapter 16: Getting a Grip on Warehousing, Order Fulfillment, and Shipping 259\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 5: Creating a Buzz: Publicity and Marketing 269\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 17: Creating a Website and Social Media Accounts for Your Book 271\u003c\/p\u003e \u003cp\u003eChapter 18: Crafting and Distributing Publicity Materials 291\u003c\/p\u003e \u003cp\u003eChapter 19: Publicizing Your Book for Free with the Media’s Help 313\u003c\/p\u003e \u003cp\u003eChapter 20: Marketing Your Book with Paid Advertising and Promotional Tools 329\u003c\/p\u003e \u003cp\u003eChapter 21: Expanding Your Income with Spin-Off Merchandise and Services 347\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart 6: The Part of Tens 359\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 22: Ten Self-Publishing Mistakes to Avoid 361\u003c\/p\u003e \u003cp\u003eChapter 23: Ten E-Book Publishing Mistakes to Avoid 367\u003c\/p\u003e \u003cp\u003eIndex 373\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49407602786647,"sku":"9781394201273","price":17.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781394201273.jpg?v=1730499903","url":"https:\/\/bookcurl.com\/products\/selfpublishing-for-dummies-9781394201273","provider":"Book Curl","version":"1.0","type":"link"}