{"product_id":"sales-force-design-for-strategic-advantage-9781349508495","title":"Sales Force Design For Strategic Advantage","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis book focuses upon the role of the sales force in today''s changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eDesigning and Redesigning the Sales Force in Today's Changing World A Process for Designing the Sales Force for Strategic Advantage Sales Strategy Go-To-Market Strategy Designing the Sales Force Structure Sales Roles Sizing the Selling Organization Sales Territory Alignment Sustaining the Successful Selling Organization Managing Change","brand":"Palgrave Macmillan","offers":[{"title":"Default Title","offer_id":52084821459287,"sku":"9781349508495","price":54.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781349508495.jpg?v=1762207281","url":"https:\/\/bookcurl.com\/products\/sales-force-design-for-strategic-advantage-9781349508495","provider":"Book Curl","version":"1.0","type":"link"}