{"product_id":"romantic-escapes-post-millennial-trends-in-contemporary-popular-romance-fiction-9783034342124","title":"Romantic Escapes: Post-Millennial Trends in","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eRomance continues to stand as the most profitable literary genre and the second most read book category. The developments reshaping the conventions and marketing practices of popular fiction, both inside and beyond the books themselves, have affected the romance genre in specific ways that demand critical attention. This book brings together a collection of twelve chapters on postmillennial developments in contemporary popular romance fiction produced in different countries in order to prove how the genre, which has always been sensitive to customer demands and market trends, has continued to evolve accordingly. The chapters focus on how traditional formulae are being reshaped and adapted to meet readers’ expectations and market demands within this thriving transnational industry.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eIntroduction\u003c\/p\u003e \u003cp\u003eRomance and Its Intertextual Fabric\u003c\/p\u003e \u003cp\u003eReaders and the Market Always at heart\u003c\/p\u003e \u003cp\u003eLoving and Rebranding the Exotic\u003c\/p\u003e \u003cp\u003eNew Political and Genre Twists\u003c\/p\u003e","brand":"Peter Lang AG, Internationaler Verlag der Wissenschaften","offers":[{"title":"Default Title","offer_id":51043678617943,"sku":"9783034342124","price":48.06,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783034342124.jpg?v=1750959100","url":"https:\/\/bookcurl.com\/products\/romantic-escapes-post-millennial-trends-in-contemporary-popular-romance-fiction-9783034342124","provider":"Book Curl","version":"1.0","type":"link"}