{"product_id":"retail-marketing-9781398617636","title":"Retail Marketing","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eSarah Montano\u003c\/b\u003e is Professor of Retail Marketing at University of Birmingham. She leads the modules 'Services and Retail Marketing' and 'International Marketing Strategy' for the MSc Marketing. She is the BBC's retail expert, writes for the BBC website and often appears on the BBC news and radio channels to talk about a range of retail subjects.","brand":"Kogan Page","offers":[{"title":"Default Title","offer_id":52090854015319,"sku":"9781398617636","price":37.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781398617636.jpg?v=1762273622","url":"https:\/\/bookcurl.com\/products\/retail-marketing-9781398617636","provider":"Book Curl","version":"1.0","type":"link"}