{"product_id":"rational-ritual-9780691158280","title":"Rational Ritual","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhy do Internet, financial service, and beer commercials dominate Super Bowl advertising? How do political ceremonies establish authority? Why does repetition characterize anthems and ritual speech? Why were circular forms favored for public festivals during the French Revolution? This book answers these questions using a single concept: common kno\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"Communal activities, with lots of emotional and symbolic content ... serve a rational purpose, argues Michael Suk-Young Chwe... [His] work, like his own academic career, bridges several social sciences.\"--Virginia Postrel, New York Times \"A welcome addition... Rational Ritual ... can be understood and enjoyed by almost anyone interested in human interaction.\"--Vincent P. Crawford, Journal of Economic Literature \"Chwe's work contains a gem of an idea... The originality of Chwe's thinking, and his courage in stepping over the boundaries of academic disciplines, deserve admiration.\"--Tilman Borgers, Economica \"An innovative and broad-ranging book.\"--Alfred Stepan, Comparative Politics\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eList of Figures and Tables ix  Preface xiii  1. Introduction 3  What This Book Is Good For 3  The Argument 8  Coordination Problems 11  Common Knowledge 13  Where the Argument Comes From 16  2. Applications 19  Ceremonies and Authority 19  How Do Rituals Work? 25  Inward-Facing Circles 30  On the Waterfront 33  Believe the Hupe 37  The Price of Publicity 49  Strong Links and Weak Links 61  The Chapel in Panopticon 66  3. Elaborations 74  Competing Explanations 74  Is Common Knowledge an Impossible Ideal? 76  Meaning and Common Knowledge 79  Contesting Common Knowledge 83  Common Knowledge and History 87  Common Knowledge and Group Identity 91  4. Conclusion  Appendix. The Argument Expressed Diagrammatically 101  References 113  Afterword to the 2013 Edition 127  Index 135","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":49403798683991,"sku":"9780691158280","price":20.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691158280.jpg?v=1730484578","url":"https:\/\/bookcurl.com\/products\/rational-ritual-9780691158280","provider":"Book Curl","version":"1.0","type":"link"}