{"product_id":"public-interest-communications-9781032531915","title":"Public Interest Communications","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eWritten by two practitioners with deep professional experience, this book introduces readers to public interest communications, which takes an evidence-based approach to using strategic communications to drive positive social change.\u003c\/p\u003e\u003cp\u003eEach chapter includes accessible, applicable insights, exercises and real-world examples undergirded by theories and research from a range of academic disciplines: social and cognitive science, communications, systems thinking and human-centered design. The authors provide step-by-step frameworks for practicing public interest communications and illustrate each framework with diverse voices through practitioner interviews. Through a focus on equity and ethics, the book helps readers acquire the mindset of a public interest communicator.\u003c\/p\u003e\u003cp\u003eThis book is an ideal resource for students in strategic communications, health and environmental communications, public relations, journalism, social entrepreneurship, political science and advertising, prog\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":51019105435991,"sku":"9781032531915","price":50.34,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781032531915.jpg?v=1750779319","url":"https:\/\/bookcurl.com\/products\/public-interest-communications-9781032531915","provider":"Book Curl","version":"1.0","type":"link"}