{"product_id":"proverbs-are-never-out-of-season-9781433119910","title":"Proverbs Are Never Out of Season","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis book takes an engaging look at the significance of traditional proverbs and their variation in the modern world. From sales pitch to propagandistic tool, Wolfgang Mieder looks at how we adapt proverbs to rapidly changing social attitudes  the original wording of proverbs changes to fit modern advertising slogans or political rhetoric, misogynist sayings become feminist slogans, and late medieval woodcuts illustrating proverbs find their modern equivalents in political cartoons and comic strips. The book is richly illustrated and contains name, subject, and proverb indexes.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e«…Mieder cannot do wrong as far as the proverb is concerned…I have admired his work and his encyclopedic knowledge of the topic for a long time…» (W.F.H. Nicolaisen, University of Aberdeen)\u003cbr\u003e «Having done more for proverbs than anyone since Benjamin Franklin and Poor Richard, Wolfgang Mieder is still not finished with the subject…this (is a) charming…book.» (Kenneth Turan, The Los Angeles Times Book Review)","brand":"Peter Lang Publishing Inc","offers":[{"title":"Default Title","offer_id":51039551095127,"sku":"9781433119910","price":31.3,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781433119910.jpg?v=1750944059","url":"https:\/\/bookcurl.com\/products\/proverbs-are-never-out-of-season-9781433119910","provider":"Book Curl","version":"1.0","type":"link"}