{"product_id":"prospect-research-fundamentals-9781118690413","title":"Prospect Research Fundamentals","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eOriginally published by Stevenson, Inc., this practical resource provides nonprofit organizations with information to help improve prospect research efforts and maximize results. It features proven and new methods and research strategies to uncover major gifts to make fundraising more successful.\u003c\/p\u003e \u003cp\u003eImportant topics include:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eProspect management systems\u003c\/li\u003e \u003cli\u003eKey research strategies \u003c\/li\u003e \u003cli\u003ePredictive models\u003c\/li\u003e \u003cli\u003eProspect screening\u003c\/li\u003e \u003cli\u003eEssential research resources\u003c\/li\u003e \u003cli\u003eProspect research\u003c\/li\u003e \u003cli\u003eProspect databases\u003c\/li\u003e \u003cli\u003eAsk amounts\u003c\/li\u003e \u003cli\u003eEffective peer screening\u003c\/li\u003e \u003cli\u003eMining and prioritizing prospects\u003c\/li\u003e \u003cli\u003eBuilding mailing lists\u003c\/li\u003e \u003cli\u003eProspect identification\u003c\/li\u003e \u003cli\u003eTracking prospects\u003c\/li\u003e \u003cli\u003eManaging data\u003c\/li\u003e \u003cli\u003eTrends in research and technology\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003ePlease note that some content featured in the original version of this title has been removed in this published version due to permissions issues.\u003c\/i\u003e\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406905614679,"sku":"9781118690413","price":51.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781118690413.jpg?v=1730497511","url":"https:\/\/bookcurl.com\/products\/prospect-research-fundamentals-9781118690413","provider":"Book Curl","version":"1.0","type":"link"}