{"product_id":"polling-to-govern-9780804748490","title":"Polling to Govern","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eExamining the polling practices of six presidential administrations - those of Nixon, Ford, Carter, Reagan, Bush and Clinton - this work dissects the poll apparatus of each period. It contends that while White House polls significantly influence presidential messages, their impact is limited.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"\u003ci\u003ePolling to Govern\u003c\/i\u003e is a thoughtful, detailed, and significant analysis of how six U.S. presidents from Richard Nixon to Bill Clinton used public opinion polls to develop presidential leadership.\" -- \u003ci\u003ePerspectives on Political Science\u003c\/i\u003e\u003cbr\u003e\"A thoughtful, thorough analysis of White House polling operations and the data obtained from those polls.\" -- \u003ci\u003eChoice\u003c\/i\u003e\u003cbr\u003e\"Employing superb historical instincts and considerable research skills, [Heith] has produced a nuanced evaluation of 'the permanent campaign,' the seemingly constant presidential search for high approval ratings.\" -- \u003ci\u003eJournal of Interdisciplinary History\u003c\/i\u003e\u003cbr\u003e\"[\u003ci\u003ePolling to Govern\u003c\/i\u003e] offers lots of interesting findings and insights. Students of the presidency will surely profit from reading [it].\" -- Presidential Studies Quarterly\u003ci\u003e\u003c\/i\u003e","brand":"Stanford University Press","offers":[{"title":"Default Title","offer_id":49405556097367,"sku":"9780804748490","price":16.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780804748490.jpg?v=1730492820","url":"https:\/\/bookcurl.com\/products\/polling-to-govern-9780804748490","provider":"Book Curl","version":"1.0","type":"link"}