{"product_id":"politicking-online-the-transformation-of-election-campaign-communications-9780813544885","title":"Politicking Online The Transformation of Election","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eIn Politicking Online contributors explore the impact of technology for electioneering purposes, from running campaigns and increasing representation to ultimately strengthening democracy.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"A very valuable addition to the literature on political campaigns and communications, serving an important role in addressing the intersection of technology and human behavior.\" -- Paul M.A. Baker * Center for Advanced Communications Policy, Georgia Institute of Technology *\u003cbr\u003e\"\u003ci\u003ePoliticking Online\u003c\/i\u003e is a comprehensive, thoughtful, and idea-provoking survey of the current state of political communication on the Internet and other new media venues...A useful reference for the scholar and student as well as a very informative read for citizens in our rapidly evolving e-democracy.\" -- David D. Perlmutter * School of Journalism \u0026amp; Mass Communications, University of Kansas *\u003cbr\u003e\"Panagopoulos has assembled 16 original studies that explore how some of the political campaigns of 2008 adapted to and used the Internet as a tool to inform, target, and mobilize volunteers, contributors, and voters. The most innovative aspects of this anthology are the four essays that discuss how blogs and social networking sites were utilized in campaigns. Overall, this innovative text provides a solid foundation for understanding how new technology is influencing political campaigns. Highly recommended.\" * Choice *\u003cbr\u003e\"These contributions help us better understand the many different ways the web is leaving its mark on politics. \u003ci\u003ePoliticking Online\u003c\/i\u003e is recommended reading for scholars and students of American politics, electorial campaigns and political communication, and a valuable addition to existing scholarship on the Web and politics. The findings should be thought-provoking and raise new questions as we conduct democacy during an ongoing technological revolution.\" * American Review of Politics *\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface and Acknowledgments\u003cbr\u003e Technology and the Modern Political Campaign\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart I: Candidate Websites \u003c\/b\u003e\u003cbr\u003e The Technological Development of Candidate Websites\u003cbr\u003e Closing Gaps, Moving Hurdles\u003cbr\u003e Trickle-Down Technology?\u003cbr\u003e Do Campaign Websites Really Matter in Electoral Civic Engagement?\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart II: Technology and Voter Mobilization\u003c\/b\u003e\u003cbr\u003e Clicking for Cash\u003cbr\u003e The Impact of Email Campaigns on Voter Mobilization\u003cbr\u003e Mobilizing the Mobiles\u003cbr\u003e Online Political Advertising\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart III: International Perspectives\u003c\/b\u003e\u003cbr\u003e \"Under Construction\"\u003cbr\u003e Mobile Democracy\u003cbr\u003e\u003cbr\u003e\u003cb\u003ePart IV: The Latest Developments\u003c\/b\u003e\u003cbr\u003e Bloggers at the Gates\u003cbr\u003e Voters, MySpace, and YouTube\u003cbr\u003e \"Friend\" the President\u003cbr\u003e The Political Impact of Facebook\u003cbr\u003e\u003cbr\u003e Conclusion\u003cbr\u003e Notes on contributors\u003cbr\u003e Index","brand":"Rutgers University Press","offers":[{"title":"Default Title","offer_id":49405779509591,"sku":"9780813544885","price":105.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780813544885.jpg?v=1730493588","url":"https:\/\/bookcurl.com\/products\/politicking-online-the-transformation-of-election-campaign-communications-9780813544885","provider":"Book Curl","version":"1.0","type":"link"}