{"product_id":"planning-and-promoting-events-in-health-sciences-libraries-success-stories-and-best-practices-9781538135907","title":"Planning and Promoting Events in Health Sciences","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eLibrary programming can increase patron awareness of and engagement with library resources and services. However, creative programming and promotion is what really draws people in, especially as libraries evolve and become more virtual. How can librarians reach their unique user groups when those users never have to step foot in the library? \u003c\/p\u003e\u003cp\u003ePlanning and Promoting Events in Health Sciences Libraries: Success Stories and Best Practices presents a simple blueprint for planning and promoting library events and programs written with medical librarians in mind. Whether you work in an academic or hospital setting, this book is full of useful suggestions and tips for taking the stress and confusion out of the library programming and event planning process. Drawing upon the wisdom and experience of health sciences librarians from across the country, this book will:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWalk readers through the stages of library programming and promotion\u003c\/li\u003e\n\u003cli\u003eAct as a how-to for health sciences librarians looking to create successful outreach events\u003c\/li\u003e\n\u003cli\u003e Highlight how other health sciences libraries just like yours have successfully created programs for their users, even those with little to no programming budget\u003c\/li\u003e\n\u003cli\u003eEncourage readers to think creatively about their own programming and events\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003ePlanning and Promoting Events in Health Sciences Libraries: Success Stories and Best Practices will show you that you don’t need a degree in marketing in order to create successful outreach events. Health sciences librarians can take what they already know about their patrons and their own libraries and apply that knowledge to every planning process with the help of the practical strategies found in this guide. \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePreface\u003c\/p\u003e\u003cp\u003eAcknowledgments \u003c\/p\u003e\u003cp\u003ePart I\u003c\/p\u003e\u003cp\u003eChapter 1: Introduction \u003c\/p\u003e\u003cp\u003eShalu Gillum, Natasha Williams \u003c\/p\u003e\u003cp\u003eChapter 2: The Life Cycle of Planning and Promoting Library Events\u003c\/p\u003e\u003cp\u003eShalu Gillum, Natasha Williams \u003c\/p\u003e\u003cp\u003eChapter 3: Budgeting for Library Programming\u003c\/p\u003e\u003cp\u003eShannon Jones\u003c\/p\u003e\u003cp\u003eChapter 4: Brainstorming Ideas for Library Events\u003c\/p\u003e\u003cp\u003eTamara M. Nelson\u003c\/p\u003e\u003cp\u003eChapter 5: A Purposeful Approach to Library Events Promotion\u003c\/p\u003e\u003cp\u003eErinn E. Aspinall\u003c\/p\u003e\u003cp\u003eChapter 6: Assessment of Library Programming\u003c\/p\u003e\u003cp\u003eShalu Gillum, Natasha Williams \u003c\/p\u003e\u003cp\u003ePart II\u003c\/p\u003e\u003cp\u003eChapter 7: Case Study: Using Contests on Social Media to Grow Your Audience and Increase Engagement\u003c\/p\u003e\u003cp\u003eKelsa Bartley\u003c\/p\u003e\u003cp\u003eChapter 8: Case Study: Women of Color in Medicine: A Panel Discussion\u003c\/p\u003e\u003cp\u003eJessica A. Koos, Mona Ramonetti\u003c\/p\u003e\u003cp\u003eChapter 9: Case Study: Orlando Health UpSkill: A Case Study of a Hospital Library Integrated Workforce Initiative\u003c\/p\u003e\u003cp\u003eAidybert Weeks, Stephanie Harris\u003c\/p\u003e\u003cp\u003eChapter 10: Case Study: Developing a multi-faceted, intentional approach to library promotion through an Effective Communications Committee: A case study\u003c\/p\u003e\u003cp\u003eMary Joan (M.J.) Tooey, Lauren Wheeler\u003c\/p\u003e\u003cp\u003eChapter 11: Case Study:  Halloween Themed Library Awareness Program for National Medical Librarians Month\u003c\/p\u003e\u003cp\u003eJaclyn Castek, Angie Novak\u003c\/p\u003e\u003cp\u003eChapter 12: Case Study: Library Fun Labs: A Successful Experiment in Crafting Community \u003c\/p\u003e\u003cp\u003eKatherine A. Morley Eramo, Rebecca A. Morin, Amy E. LaVertu, Katherin R. Deford, Tom Quinn and Siamak Samiean\u003c\/p\u003e\u003cp\u003eChapter 13: Case Study: Partnering with Public Libraries in Rural and Underserved Areas of North Carolina: A Case Study in Providing Community Outreach\u003c\/p\u003e\u003cp\u003eTerri Ottosen, Nandita S. Mani, Megan Fratta, Michelle Cawley\u003c\/p\u003e\u003cp\u003eChapter 14: Case Study: Easy but Effective Virtual Programming: HSL Podcast Club\u003c\/p\u003e\u003cp\u003eCarly Lambert, Shalu Gillum\u003c\/p\u003e\u003cp\u003eAbout the Editors and Contributors\u003c\/p\u003e","brand":"Rowman \u0026 Littlefield","offers":[{"title":"Default Title","offer_id":51041161937239,"sku":"9781538135907","price":47.7,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781538135907.jpg?v=1750949187","url":"https:\/\/bookcurl.com\/products\/planning-and-promoting-events-in-health-sciences-libraries-success-stories-and-best-practices-9781538135907","provider":"Book Curl","version":"1.0","type":"link"}