{"product_id":"outthink-the-competition-9781118105085","title":"Outthink the Competition","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eA \u003ci\u003eFast Company\u003c\/i\u003e blogger and former McKinsey consultant profiles the next generation business strategists: the Outthinkers\u003c\/b\u003e  \u003cp\u003eOutthinkers are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. \u003ci\u003eOutthink the Competition\u003c\/i\u003e proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eOutthink the Competition\u003c\/i\u003e presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire readers to outthink the competition. Core concepts in the book include:\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDiscover the Eight Dimensions of Disruption\u003c\/li\u003e \u003cli\u003eLearn to play by the Outthinker Playbook\u003c\/li\u003e \u003cli\u003eDevelop the Five Habits of the Outthinker\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eAcknowledgments ix  \u003cp\u003e\u003cb\u003ePART 1 THE FOUNDATION 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1 Evolution through Revolution 3\u003c\/p\u003e \u003cp\u003eChapter 2 Today’s Business Revolution 14\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 2 THE NEW OUTTHINKER PLAYBOOK 29\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 3 Move Early to the Next Battleground 35\u003c\/p\u003e \u003cp\u003eChapter 4 Coordinate the Uncoordinated 43\u003c\/p\u003e \u003cp\u003eChapter 5 Force Two-Front Battles 54\u003c\/p\u003e \u003cp\u003eChapter 6 Be Good 64\u003c\/p\u003e \u003cp\u003eChapter 7 Create Something Out of Nothing 75\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 3 THE FIVE HABITS OF OUTTHINKERS 85\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 8 Mental Time Travel 87\u003c\/p\u003e \u003cp\u003eChapter 9 Attacking the Interconnected System 94\u003c\/p\u003e \u003cp\u003eChapter 10 Frame Shifting 100\u003c\/p\u003e \u003cp\u003eChapter 11 A Disruptive Mind-Set 106\u003c\/p\u003e \u003cp\u003eChapter 12 Shaping Perceptions 118\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 4 APPLY THE OUTTHINKER PROCESS 127\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 13 Step 1: Imagine 131\u003c\/p\u003e \u003cp\u003eChapter 14 Step 2: Dissect 137\u003c\/p\u003e \u003cp\u003eChapter 15 Step 3: Expand 144\u003c\/p\u003e \u003cp\u003eChapter 16 Step 4: Analyze 149\u003c\/p\u003e \u003cp\u003eChapter 17 Step 5: Sell 155\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART 5 REBUILDING THE ORGANIZATION FROM WITHIN 161\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 18 Phase 1: Establish Multiple Points of Differentiation 163\u003c\/p\u003e \u003cp\u003eChapter 19 Phase 2: Create Playbook Asymmetry 173\u003c\/p\u003e \u003cp\u003eChapter 20 Phase 3: Construct an Outthinker Culture 181\u003c\/p\u003e \u003cp\u003eAppendix A The Research 193\u003c\/p\u003e \u003cp\u003eAppendix B The 36 Stratagems 197\u003c\/p\u003e \u003cp\u003eAppendix C Tools 211\u003c\/p\u003e \u003cp\u003eNotes 217\u003c\/p\u003e \u003cp\u003eIndex 225\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49406830313815,"sku":"9781118105085","price":17.09,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bookcurl.com\/products\/outthink-the-competition-9781118105085","provider":"Book Curl","version":"1.0","type":"link"}