{"product_id":"nice-is-not-a-biscuit-9780715654262","title":"Nice is Not a Biscuit","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eThe go-to guide on how to build a world-class business by doing the right thing – from one of Britain’s most successful ever businessmen.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e'Wise words' \u003cstrong\u003e\u003cem\u003eFinancial Times\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e'The best and wisest book on advertising I've ever read' \u003cstrong\u003eBernard Barnett, former editor of \u003cem\u003eCampaign\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Duckworth Books","offers":[{"title":"Default Title","offer_id":48884261552471,"sku":"9780715654262","price":11.91,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bookcurl.com\/products\/nice-is-not-a-biscuit-9780715654262","provider":"Book Curl","version":"1.0","type":"link"}