{"product_id":"models-for-innovation-diffusion-9780803921368","title":"Models for Innovation Diffusion","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eMahajan and Peterson have provided an introduction to diffusion models that bridges the disciplines and sets out the basic findings in a clear and consistent way. Their book is a lucid, state-of-the-art description of the powerful tools for investigating the temporal diffusion of any innovation. The approach they use is abstract and general, but the inclusion of a number of helpful examples makes it accessible to a wider range of readers.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eBasic Concepts The Fundamental Diffusion Model Flexible Diffusion Models Extensions and Refinements Illustrative Applications Status and Outlook","brand":"SAGE Publications, Inc","offers":[{"title":"Default Title","offer_id":51018448535895,"sku":"9780803921368","price":30.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780803921368.jpg?v=1750776927","url":"https:\/\/bookcurl.com\/products\/models-for-innovation-diffusion-9780803921368","provider":"Book Curl","version":"1.0","type":"link"}