{"product_id":"merchants-of-the-right-9780691231266","title":"Merchants of the Right","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003eAn eye-opening portrait of the\u003c\/b\u003e\u003cb\u003e gun sellers who navigated the social turmoil \u003c\/b\u003e\u003cb\u003eleading up to the January 6 Capitol attack\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eGun sellers sell more than just guns. They also sell politics. \u003ci\u003eMerchants of the Right\u003c\/i\u003e sheds light on the unparalleled surge in gun purchasing during one of the most dire moments in American history, revealing how conservative political culture was galvanized amid a once-in-a-century pandemic, racial unrest, and a U.S. presidential election that rocked the foundations of American democracy.\u003cbr\u003e\u003cbr\u003eDrawing on a wealth of in-depth interviews with gun sellers across the United States, Jennifer Carlson takes readers to the front lines of the culture war over gun rights. Even though the majority of gun owners are conservative, new gun buyers are more likely to be liberal than existing gun owners. This posed a dilemma to gun sellers in the run-up to the 2020 presidential election: embrace these liberal customers as part of a new, perhaps\u003c\/p\u003e","brand":"Princeton University Press","offers":[{"title":"Default Title","offer_id":51037266215255,"sku":"9780691231266","price":15.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780691231266.jpg?v=1750935061","url":"https:\/\/bookcurl.com\/products\/merchants-of-the-right-9780691231266","provider":"Book Curl","version":"1.0","type":"link"}