{"product_id":"marshall-mcluhans-mosaic-9781442609884","title":"Marshall McLuhans Mosaic","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eReconnecting McLuhan with his literary past, Marshall McLuhan's Mosaic is a demonstration of one of his greatest ideas: that literature not only matters, but can help us understand the hidden patterns that rule our environment.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eAcknowledgments   Prologue  'April is the cruellest  month ...' Look Backward, Enquire Farther  1. A Renewed Approach to Marshall McLuhan's Poetics  From Figure to Ground What Was THAT? McLuhan's  'Little Point' Pointing to Action: This Book Digging the Ground Hey, Marshall McLuhan, What Were You Doin'? Oh, What a Seer He Was! The Electric\/Eclectic Humanist Learning the Grammar Post-literate  'Paideia' From Integral Awareness to Storytelling  PART ONE: THE MOSAIC  2. Towards Post-Secondary Orality: The Mosaic   Embodying McLuhan Casting the Hybrid Substantial Discontinuity What's in a Probe? Playing with Form Render Not Narrate McLuhan's  Interactive Mosaic or Post-Secondary  Orality  3. Thus Spoke the Oracle  Oracular Pronouncements Interfacing Orality and Literacy Performative Storytelling  4. Let the Guru Resound  The Gurus' Guru Redefining Space Holistic Mosaic: Western Science, Eastern  Philosophies Touch-A Touch-A Touch the Guru  5. A Conscious Modernist Craftsman  A Pioneer of (New) Modernist Studies Universal Quest, Fragmented Rendering To Make You Feel: Probing through Language  6. The Hyper-Language of the Media 'Fan'  Media Fan or Grammarian of Media? Hypertexting the Mosaic De-hypertexting the Mosaic Electrifying Hybrid  PART TWO: MODERNIST ASCENDANCIES  7. McLuhan and Media Studies  Labelling  the Media Theorist Evolutionary  Grammarian A Political Thomist A Classic Modernist  8. From Literature to Media Studies  Conscious  Planning Practical Mystics From Renaissance  to Modernism On a Mission  9. Ford Madox Ford: 'Not Mere Chat'  Literature Matters An Imaginative  Writer Things,  Not Words Comparing Strategies Rendering Change Ford's The Fifth Queen: Probing the Making of the Gutenberg Galaxy  10.  James Joyce: Vivisecting Society  Applied Joyce Sci-Fi Phantasmagoria Grotesque Vivisection Newspaperwise Attack  11. Ezra Pound: Pursuing Persuasion, Translating Cultures  Epical News From Old to New Learning    196 (Ideo)Grammatic Baedeker Totalitarian Craft?  12. Wyndham Lewis: Blasting Time, Blessing Space  A Proto-postmodernist From Time to Space Experiencing Arrest Counterblastings  PART THREE: APPLIED McLUHAN  13. Literature and Media: A Round Trip  Engaging with or Applying McLuhan? 'Visual Literate'  Forms Masking the Guru Actual Sci-Fi Rear-View Mirrors Performing Presence Pathological Narcissuses Charismatic Flesh  Epilogue: Witty Fool or Foolish Wit?  Merging  Right and Left Coda: Enters the Fool, Exit All Others  Notes  Bibliography Index","brand":"University of Toronto Press","offers":[{"title":"Default Title","offer_id":49408347898199,"sku":"9781442609884","price":28.8,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781442609884.jpg?v=1730502541","url":"https:\/\/bookcurl.com\/products\/marshall-mcluhans-mosaic-9781442609884","provider":"Book Curl","version":"1.0","type":"link"}