{"product_id":"loanwords-and-japanese-identity-9781032054261","title":"Loanwords and Japanese Identity","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003eLoanwords and Japanese Identity: Inundating or Absorbed?\u003c\/em\u003e provides an\u003cstrong\u003e \u003c\/strong\u003ein-depth examination of public discussions on lexical borrowing in the Japanese language. \u003c\/p\u003e\u003cp\u003eThe main objective of this book is to explore the relationship between language and identity through an analysis of public attitudes towards foreign loanwords in contemporary Japanese society. In particular, the book uncovers the process by which language is conceived of as a symbol of national identity by examining an animated newspaper controversy over the use of foreign loanwords. The book concludes that the fierce debate over the use of loanwords can be understood as a particular manifestation of the ongoing (re-)negotiation of Japanese national identity.\u003c\/p\u003e\u003cp\u003eThis book will appeal to scholars and students in sociolinguistics, translation studies, and discourse analysis, while its cultural and geographic focus will attract readers in Japanese studies and East Asian studies.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eChapter 1: Loanwords in Japan\u003c\/p\u003e\u003cp\u003e1.1 Western Loanwords and Japan Today\u003c\/p\u003e\u003cp\u003e1.2 What are \u003ci\u003eGairaigo \u003c\/i\u003eand\u003ci\u003e Katakanago\u003c\/i\u003e? \u003c\/p\u003e\u003cp\u003e1.3 \u003ci\u003eGairaigo\u003c\/i\u003e Controversies\u003c\/p\u003e\u003cp\u003e1.4 Key Questions and Focal Points\u003c\/p\u003e\u003cp\u003eChapter 2: For or Against?\u003c\/p\u003e\u003cp\u003e2.1 Language and Identity\u003c\/p\u003e\u003cp\u003e2.2: Public Opinions\u003c\/p\u003e\u003cp\u003e2.3: Advantages and Disadvantages\u003c\/p\u003e\u003cp\u003e2.4: Why the Polemic? \u003c\/p\u003e\u003cp\u003e2.5: \u003ci\u003eGairaigo and Nihongo\u003c\/i\u003e Dichotomy\u003c\/p\u003e\u003cp\u003e2.6: \u003ci\u003eNihongo\u003c\/i\u003e and \u003ci\u003eKokugo\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003eChapter 3: Inundating or Absorbed?\u003c\/p\u003e\u003cp\u003e3.1: Textual Data\u003c\/p\u003e\u003cp\u003e3.2: Time Frame\u003c\/p\u003e\u003cp\u003e3.3: Method of Analysis\u003c\/p\u003e\u003cp\u003e3.4: Recurrent Verbs\u003c\/p\u003e\u003cp\u003e3.5: Implications\u003c\/p\u003e\u003cp\u003eChapter 4: Japanese or Foreign?\u003c\/p\u003e\u003cp\u003e4.1: \u003ci\u003eNihongo\u003c\/i\u003e, the Japanese language, and \u003ci\u003eGairaigo\u003c\/i\u003e, Loanwords\u003c\/p\u003e\u003cp\u003e4.2: Analysis\u003c\/p\u003e\u003cp\u003e4.3: Summary\u003c\/p\u003e\u003cp\u003eChapter 5: What Kind of Loanwords?\u003c\/p\u003e\u003cp\u003e5.1: Loanwords as ‘Outside Within’\u003c\/p\u003e\u003cp\u003e5.2: Metaphors\u003c\/p\u003e\u003cp\u003e5.3: Contrasts\u003c\/p\u003e\u003cp\u003e5.4: Evolution of Japanese Identities\u003c\/p\u003e\u003cp\u003eChapter 6: Loanwords and Identity in the Age of Diversity\u003c\/p\u003e\u003cp\u003e6.1: French Discourse on Loanwords\u003c\/p\u003e\u003cp\u003e6.2: Comparative Observations\u003c\/p\u003e\u003cp\u003e6.3: Use of \u003ci\u003eKatakana\u003c\/i\u003e for Japanese Loanwords Abroad\u003c\/p\u003e\u003cp\u003e6.4: From the ‘Outside Within’ to the ‘New Wild’\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":51018814587223,"sku":"9781032054261","price":118.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781032054261.jpg?v=1750778252","url":"https:\/\/bookcurl.com\/products\/loanwords-and-japanese-identity-9781032054261","provider":"Book Curl","version":"1.0","type":"link"}