{"product_id":"learning-and-memory-9781483374833","title":"Learning and Memory","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eLearning and Memory\u003c\/strong\u003e provides students with a clear, balanced, and integrated presentation of major theoretical perspectives foundational to the study of human learning and memory. Author Darrell Rudmann uses an engaging personal writing style appropriate for students with little or no previous background in psychology to discuss topics including the major behaviorism theories of learning, modern cognitive theories of memory, social learning theories, the roles of emotion and motivation in learning, and the well-established neurological underpinnings of these perspectives. A concluding chapter on learning and memory concepts in the real world shows students to how these concepts are applied in various industries, from advertising to education and the media.\u003c\/p\u003e  \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003e\"This is a good book that students from all disciplines should have no difficulty in understanding. It has an emphasis on learning and memory, but combines concepts with other types of psychology as well.\"\u003c\/em\u003e\u003c\/p\u003e -- Vivian C. Hsu\u003cbr\u003e\u003cp\u003e\u003cem\u003e\"\u003cstrong\u003eLearning and Memory\u003c\/strong\u003e is comprehensive and engaging.\"\u003c\/em\u003e\u003c\/p\u003e -- Jennifer A. Joy-Gaba\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface About the Author 1 History of Learning and Memory    Learning Objectives    Overview    “Buddy O’Dell”    Early Philosophical Approaches    A Twentieth-Century Approach: Behaviorism    Contemporary Approaches    Themes in the Book    Chapter Summary    Review Questions    Key Terms    Further Resources    References 2 Common Research Methods in Learning and Memory    Learning Objectives    Overview    Common Features    Issues of Quality    Chapter Summary    Review Questions    Key Terms    Further Resources    References 3 Neurological Basis of Learning    Learning Objectives    Overview    The Case of H.M.    How Neurons Communicate: Neurotransmission    How Neurons Adapt to Support Learning    Classical Conditioning    Skill Learning    Implicit Learning    Chapter Summary    Review Questions    Key Terms    Further Resources    References PART I: LEARNING 4 Behavioral Learning    Learning Objectives    Overview    Operant Conditioning Theory    Strengthening Behavior    Schedules of Reinforcement    Shaping    Response Chains    Stimulus Control    Biological Constraints    Avoidance Conditioning    Weakening Behavior    Overview of Operant Conditioning Theory    Chapter Summary    Review Questions    Key Terms    Further Resources    References 5 Social Learning    Learning Objectives    Overview    Learning by Watching Others    Development of Learning    Social Context of Cognitive Development    Chapter Summary    Review Questions    Key Terms    Further Resources    References 6 Affect and Motivation in Learning    Learning Objectives    Overview    Emotions During Learning    Motivation    Classic Motivational Theories    Modern Motivational Theories    Motivation in Education    Chapter Summary    Review Questions    Key Terms    Further Resources    References 7 Cognitive Learning    Learning Objectives    Overview    Short-Term Memory Store    Baddeley’s “Working Memory” Model    Conscious Learning    Forming Memories    Chapter Summary    Review Questions    Key Terms    Further Resources    References PART II: MEMORY 8 Retrieval    Learning Objectives    Overview    Retrieving Memories    Feeling of Knowing    Retrieval Cues    Prospective Memory    The Biological Basis of Retrieving Memories    Retrieval to Improve Learning    Situational Effects on Retrieval    Chapter Summary    Review Questions    Key Terms    Further Resources    References 9 Episodic and Autobiographical Memories    Learning Objectives    Overview    Episodic Memories    Autobiographical Memory System    The Structure of Autobiographical Memories    Conway’s Self-Memory System    Developmental Changes in Autobiographical Memories    Brain Processing Underlying Autobiographical Memories    Chapter Summary    Review Questions    Key Terms    Further Resources    References 10 Semantic Memory    Learning Objectives    Overview    Tulving’s Episodic\/Semantic Memory Distinction    Meaning and Context    Knowledge Representation    Associationistic Models of Knowledge Representation    Holistic Approaches of Knowledge Representation    Constructivism    Chapter Summary    Review Questions    Key Terms    Further Resources    References 11 Forgetting    Learning Objectives    Overview    Forgetting Is Normal    Normal Rate of Forgetting    Forgetting Over the Lifespan    Causes of Forgetting    Other Retrieval Errors    Chapter Summary    Review Questions    Key Terms    Further Resources    References PART III: ADVANCED TOPICS 12 Learning and Memory in the Real World    Learning Objectives    Overview    Learning and Advertising: Consumer Research    Learning and Education: Classroom Management    Learning and the Workplace: Employee Training    Learning and Aggression: Violence and Media    Memory and the Law: Eyewitness Memory    Chapter Summary    Review Questions    Key Terms    Further Resources    References Index","brand":"SAGE Publications Inc","offers":[{"title":"Default Title","offer_id":51535180267863,"sku":"9781483374833","price":188.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781483374833.jpg?v=1755859668","url":"https:\/\/bookcurl.com\/products\/learning-and-memory-9781483374833","provider":"Book Curl","version":"1.0","type":"link"}