{"product_id":"keywords-the-new-language-of-capitalism-9781608465446","title":"Keywords: The New Language of Capitalism","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cem\u003e\u003cstrong\u003eKeywords: The New Language of Capitalism\u003c\/strong\u003e\u003c\/em\u003e\u003cstrong\u003e chronicles the rise of a new vocabulary in the twenty-first century. Organized alphabetically as a lexicon, \u003cem\u003eKeywords\u003c\/em\u003e explores the history and common usage of major terms in the everyday language of capitalism\u003c\/strong\u003e\u003c\/p\u003e  \u003cp\u003eFrom Silicon Valley to the White House, from kindergarten to college, and from the factory floor to the church pulpit, we are all called to be \u003cstrong\u003einnovators\u003c\/strong\u003e and \u003cstrong\u003eentrepreneurs\u003c\/strong\u003e, to be \u003cstrong\u003ecurators\u003c\/strong\u003e of an ever-expanding roster of \u003cstrong\u003ecompetencies\u003c\/strong\u003e, and to become \u003cstrong\u003eresilient\u003c\/strong\u003e and \u003cstrong\u003eflexible\u003c\/strong\u003e in the face of the insults and injuries we confront at work. In the midst of increasing inequality, these keywords teach us to thrive by applying the lessons of a competitive \u003cstrong\u003emarketplace\u003c\/strong\u003e to every sphere of life. What’s more, by celebrating the values of \u003cstrong\u003egrit\u003c\/strong\u003e, \u003cstrong\u003ecreativity\u003c\/strong\u003e, and \u003cstrong\u003epassion\u003c\/strong\u003e at school and at work, they assure us that economic success is nothing less than a moral virtue.\u003c\/p\u003e  \u003cp\u003eBecause the words in this book have successfully infiltrated everyday life in the English-speaking world, their meanings often seem self-evident, even benign. Who could be against \u003cstrong\u003eempowerment\u003c\/strong\u003e, after all? \u003cem\u003eKeywords\u003c\/em\u003e uncovers the unexpected histories of words like \u003cstrong\u003einnovation\u003c\/strong\u003e, which was once synonymous with “false prophecy” before it became the prevailing faith of Silicon Valley. Other words, like \u003cstrong\u003ebest practices\u003c\/strong\u003e and \u003cstrong\u003ehuman capital\u003c\/strong\u003e, are relatively new coinages that promise us a kind of freedom within a \u003cstrong\u003emarketplace\u003c\/strong\u003e extending its reach across the public sector and into our private lives. The new language of capitalism burnishes hierarchy, competition, and exploitation as \u003cstrong\u003eleadership\u003c\/strong\u003e, \u003cstrong\u003ecollaboration\u003c\/strong\u003e, and \u003cstrong\u003esharing\u003c\/strong\u003e, modeling for us the habits of the economically successful person: be visionary, be self-reliant, and never, ever stop working.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\"John Patrick Leary’s bracing study of the market regime’s signature catchphrases and word clouds allows us to see how the dogmas of late capitalism increasingly shape not merely the taken-for-granted order of things but also the very language we might otherwise employ to challenge that order. Still, even as Leary’s dogged philology points us toward grim conclusions, his critical voice also showcases the best uses our common tongue can serve—calling out the lies and cruelties of the patois of the capitalist market for what they are. \u003cem\u003eKeywords\u003c\/em\u003e is a worthy successor to the groundbreaking work of Raymond Williams, and deserves just as wide a readership.\" \u003cstrong\u003e—Chris Lehmann, author of \u003cem\u003eRich People Things\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\"John Pat Leary has written a history of the present in the form of lexicon of its keywords. Resilience, flexibility, passion, wellness, synergy, and dozens more – he explains the political work done by words that fuel and beset our imaginations, that hail and exhort us to keep working and buying things and paying our debts in times of crisis, decline, and uncertainty about the future. We don’t have nearly enough bulwarks against despair. This book is it!\" \u003cstrong\u003e—Sarah Brouillette, Professor, Department of English, Carleton University\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\"In this masterful dissection of capitalism's modern lexicon, John Patrick Leary elucidates the ideas—and ideology—shaping our contemporary political moment.\" \u003cstrong\u003e—Nicole Aschoff \u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\"If you feel like you’re drowning in the endless torrent of capitalist bullshit, turn to this excellent glossary which explains what all those terms really mean. Dip into it, use it as a reference, or read it cover to cover - however you approach it, you’ll find it immensely clarifying (and sanity-restoring).\" \u003cstrong\u003e—Doug Henwood\u003c\/strong\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eIntroduction: What is a Keyword? (tentative) Agile – see lean, nimble Artisanal, adj. Accelerate Best practices, n. Choice Coach Creative (adj., n.) Disruption Data (n.) Deliverable (n.) Dialogue (n.)– see conversation Digital (n.) Empowerment Ecosystem (n.) Empowerment (n.); empower (v.) Engagement (n.); engage (v.) Excellence Freedom, n. Free speech, n. – see freedom Grit Human capital, n. Impact, n., v. Leverage (n., v.) Leader, leadership, n. Lean, v., adj. Maker, adj. Market Outcome, n. Passion Pivot Share, v., sharing, adj., n. Silo, n., v. Smart, adj. Solution, n. Thought leader – see leader, leadership\u003c\/p\u003e","brand":"Haymarket Books","offers":[{"title":"Default Title","offer_id":51359718048087,"sku":"9781608465446","price":35.7,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781608465446.jpg?v=1754125506","url":"https:\/\/bookcurl.com\/products\/keywords-the-new-language-of-capitalism-9781608465446","provider":"Book Curl","version":"1.0","type":"link"}