{"product_id":"key-issues-in-pharmaceutical-industry-9780471965183","title":"Key Issues in Pharmaceutical Industry","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eFor all readers interested in the historical development and modern-day context of the pharmaceutical industry, socially, economically and politically, this volume aims to provide an insight into how and why this industry operates as it does.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"This book is an informative and readable account of the present situation in the pharmaceutical industry. Furthermore, references are given at the end of each section. A useful book for anyone in, or thinking about being in, the business.\", , , Laboratory News#\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eHistorical Background.\u003cbr\u003e \u003cbr\u003e Market Structure.\u003cbr\u003e \u003cbr\u003e Dynamic Competition (R\u0026amp;D), Regulations and Government Policy, Promotional Activities.\u003cbr\u003e \u003cbr\u003e Pricing and Profitability.\u003cbr\u003e \u003cbr\u003e Relationship with the Third World.\u003cbr\u003e \u003cbr\u003e Single European Market.\u003cbr\u003e \u003cbr\u003e Conclusion.","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402696991063,"sku":"9780471965183","price":187.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780471965183.jpg?v=1730481267","url":"https:\/\/bookcurl.com\/products\/key-issues-in-pharmaceutical-industry-9780471965183","provider":"Book Curl","version":"1.0","type":"link"}