{"product_id":"keeping-the-millennials-9780470438510","title":"Keeping the Millennials","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis is a great book and a must-read for anyone who wants tounderstand the young people who are now or will soon join the workforce. It''sone of the most useful value-added books about the Millennial generation.\u003cbr\u003e \u003cb\u003eWarren Bennis\u003c\/b\u003e, Distinguished Professor of Management, University of Southern California,and author of \u003ci\u003eOn Becoming a Leader\u003c\/i\u003e  \u003cp\u003eAre you confused trying to understand the younger generation? \u003ci\u003eKeeping the Millennials\u003c\/i\u003e explores this fascinating generation raised withtechnology and the challenges they bring to the workplace. Read this great book andlearn how to attract, hire, and retain this dynamic new generation!\u003cbr\u003e \u003cb\u003eMarshall Goldsmith\u003c\/b\u003e, \u003ci\u003eNew York Times\u003c\/i\u003e and \u003ci\u003eWall Street Journal\u003c\/i\u003e #1 bestselling author of \u003ci\u003eWhat Got You Here Won''t Get You There\u003c\/i\u003e and \u003ci\u003eSuccession: Are You Ready?\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eKeeping the Millennials\u003c\/i\u003e is a lively and insightful book that''sessential reading for every leader who aspires to enlist the hearts, minds, a\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eAcknowledgments.\u003c\/i\u003e  \u003c\/p\u003e\u003cp\u003e\u003cb\u003e1\u003c\/b\u003e A Generational Battle Ahead.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2\u003c\/b\u003e A Workforce to Reckon With.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3\u003c\/b\u003e Attracting Millennials . . . The “Cool Factor”.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4\u003c\/b\u003e Those \u003ci\u003eOther\u003c\/i\u003e Children of Boomers . . . Generation X.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5\u003c\/b\u003e Creating a Millennial-Friendly Culture.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6\u003c\/b\u003e Managing Millennials.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7\u003c\/b\u003e Millennial or Boomer?\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8\u003c\/b\u003e Preparing Millennials to Lead.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9\u003c\/b\u003e R U Communicating with Millennials?\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10\u003c\/b\u003e Marketing to Millennials.\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11\u003c\/b\u003e Where to Start?\u003c\/p\u003e \u003cp\u003e\u003ci\u003eNotes.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eAbout the Authors.\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eIndex.\u003c\/i\u003e\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402333036887,"sku":"9780470438510","price":22.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470438510.jpg?v=1730480094","url":"https:\/\/bookcurl.com\/products\/keeping-the-millennials-9780470438510","provider":"Book Curl","version":"1.0","type":"link"}