{"product_id":"it-savvy-9781422181010","title":"IT Savvy","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cdiv\u003eDigitization of business interactions and processes is advancing full bore. But in many organizations, returns from IT investments are flatlining, even as technology spending has skyrocketed.\u003cbr\u003e\u003cbr\u003eThese challenges call for new levels of IT savvy: the ability of all managers-IT or non-IT-to transform their company''s technology assets into operational efficiencies that boost margins. Companies with IT-savvy managers are 20 percent more profitable than their competitors.\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eIT Savvy\u003c\/i\u003e, Peter Weill and Jeanne Ross-two of the world''s foremost authorities on using IT in business-explain how non-IT executives can acquire this savvy. Concise and practical, the book describes the practices, competencies, and leadership skills non-IT managers need to succeed in the digital economy. You''ll discover how to:\u003cbr\u003e\u003cbr\u003e-Define your firm''s operating model-how IT can help you do business\u003cbr\u003e\u003cbr\u003e-Revamp your IT funding model to support your operating model\u003cbr\u003e\u003cbr\u003e-Build a digitized \u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface and Acknowledgements  Chapter 1: Escape the Rat Wheel  Chapter 2: Clarify How the Firm Will Operate  Chapter 3: Commit to a Digitizing Journey  Chapter 4: Unlearn Bad Habits  Chapter 5: Prioritize Your IT Portfolio  Chapter 6: Lead, Learn and Leverage  Appendix: How IT Savvy is Your Firm?  Index  About the Authors\u003c\/div\u003e","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":48867012477271,"sku":"9781422181010","price":999.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781422181010.jpg?v=1722281290","url":"https:\/\/bookcurl.com\/products\/it-savvy-9781422181010","provider":"Book Curl","version":"1.0","type":"link"}