{"product_id":"inventing-for-dummies-9780470519967","title":"Inventing For Dummies","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eMany people have great ideas, but finding the right information about taking the next steps and turning your ideas into reality isn''t always easy. Written by a team of leading inventors and legal experts, this book guides you through every aspect of developing your inventive ideas. From protecting your invention and product development to finding investment and selling your product into the marketplace, Inventing For Dummies is the easiest way to get your great ideas off the ground and start your business.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"...covers every aspect of the invention process, from developing your idea...to building a prototype and starting your own business.\" The Business July 2008 \"...aimed at helping inventors to take their gleam-in-the-eye idea towards commercialisation...valuable sections are intellectual property basics and protecting your idea.\" Professional Engineering Wednesday 21 May 2008 \"...aimed at helping inventors to take their gleam-in-the-eye idea towards commercialisation...valuable sections are intellectual property basics and protecting your idea.\" Professional Engineering Wednesday 21 May 2008\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eForeword xxv\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I: Assessing Your Idea 7\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 1: The Innovation Process 9\u003c\/p\u003e \u003cp\u003eChapter 2: Keeping It Confidential 19\u003c\/p\u003e \u003cp\u003eChapter 3: Intellectual Property Basics 27\u003c\/p\u003e \u003cp\u003eChapter 4: Searching for Patents, Designs, and Trade Marks 45\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II: Protecting Your Idea 57\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 5: Applying for Your Patent 59\u003c\/p\u003e \u003cp\u003eChapter 6: Maintaining and Defending Your Patent 77\u003c\/p\u003e \u003cp\u003eChapter 7: Applying to Register Your Design 87\u003c\/p\u003e \u003cp\u003eChapter 8: Applying to Register Your Trade Mark 97\u003c\/p\u003e \u003cp\u003eChapter 9: Using Your Copyright to Stop the Pirates 109\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III: Developing Your Idea 119\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 10: Showing That Your Invention Works 121\u003c\/p\u003e \u003cp\u003eChapter 11: Hiring Helpers and Using Service Contracts 133\u003c\/p\u003e \u003cp\u003eChapter 12: Evaluating Your Invention’s Potential 141\u003c\/p\u003e \u003cp\u003eChapter 13: Going into Production 151\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV: Preparing to Enter the Market 167\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 14: Developing a Business Plan 169\u003c\/p\u003e \u003cp\u003eChapter 15: Finding Funding 191\u003c\/p\u003e \u003cp\u003eChapter 16: Keeping Control with Your Own Business 207\u003c\/p\u003e \u003cp\u003eChapter 17: Partnering and Manufacturing Arrangements 223\u003c\/p\u003e \u003cp\u003eChapter 18: Preparing for Launch 233\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart V: Developing Your Market 247\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 19: Marketing Your Product 249\u003c\/p\u003e \u003cp\u003eChapter 20: Advertising Your Product 263\u003c\/p\u003e \u003cp\u003eChapter 21: Licensing Your Product 277\u003c\/p\u003e \u003cp\u003eChapter 22: Negotiating a Licence 291\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VI: The Part of Tens 305\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eChapter 23: Ten Key Contacts 307\u003c\/p\u003e \u003cp\u003eChapter 24: Ten Inventions (and Inventors) That Changed the World 313\u003c\/p\u003e \u003cp\u003eChapter 25: Ten Inventors to Emulate 321\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart VII: Appendixes 329\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAppendix A: Sample Agreements 331\u003c\/p\u003e \u003cp\u003eAppendix B: Sources of Help 341\u003c\/p\u003e \u003cp\u003eIndex 347\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402353942871,"sku":"9780470519967","price":16.14,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bookcurl.com\/products\/inventing-for-dummies-9780470519967","provider":"Book Curl","version":"1.0","type":"link"}