{"product_id":"influence-9781292004754","title":"Influence","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eJenny Nabben has held senior positions as the Head of Communications at HSBC, Vice President of Leadership and Internal Communications at Coca Cola Enterprises, Head of Communications at Lloyds General Insurance and Head of Communications at HP CDS.  She now has her own training company designing and delivering workshops on corporate messaging and influence in Europe, Australia and Asia for large corporates.  She is a member of the Psychological Society and has trained in the Hogan and Emotional Intelligence.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e'\u003c\/b\u003eAn excellent toolkit for Influencing skills and effective business communication’. \u003c\/p\u003e \u003cp\u003e\u003cb\u003eJulia Meighan MBA, Chief Executive, VMA Group\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e'Wide-ranging, fascinating, essential 'know-how' for all professionals - highly recommended!' \u003c\/p\u003e \u003cp\u003e\u003cb\u003eJudith Lowe PPD Learning Ltd, NLP Training Institute, London\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e'Gets to grips with the real how, why and what of personal influence and effectively boost your levels of influence.'\u003c\/p\u003e \u003cp\u003e\u003cb\u003eDavid Richter, \u003c\/b\u003e\u003cb\u003eCommunity Manager, \u003c\/b\u003e\u003cb\u003eHRmoz\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e\u003cb\u003e\u003c\/b\u003e \u003c\/p\u003e \u003cp\u003e\u003cb\u003e\u003c\/b\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eHow to use this book\u003c\/p\u003e \u003cp\u003eChapter 1: Influence matters\u003c\/p\u003e \u003cp\u003eChapter 2: Influencing different personality styles\u003c\/p\u003e \u003cp\u003eChapter 3: We’re all talking but nobody’s listening\u003c\/p\u003e \u003cp\u003eChapter 4: Words change minds: the language of influence \u003c\/p\u003e \u003cp\u003eChapter 5: Why stories change the world\u003c\/p\u003e \u003cp\u003eChapter 6: Influence in every channel\u003c\/p\u003e \u003cp\u003eChapter 7: Influence under pressure\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":51019575132503,"sku":"9781292004754","price":11.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781292004754.jpg?v=1750780673","url":"https:\/\/bookcurl.com\/products\/influence-9781292004754","provider":"Book Curl","version":"1.0","type":"link"}