{"product_id":"in-good-conscience-do-the-right-thing-while-building-a-profitable-business-9783031093371","title":"In Good Conscience: Do the Right Thing While Building a Profitable Business","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eWhen a customer, employee, or investor is faced with a choice of companies amidst a sea of competitors, they increasingly consider how responsible that organization is. Customers want to buy ethical and sustainable; employees want to feel a sense of purpose at work, and investors need reassurance that their investments are good for the long term. To be competitive and valuable to society, firms need to develop an organizational conscience that drives key strategic decisions and spurs sustainable and responsible innovation. \u003c\/p\u003e\u003cp\u003eIn this book, the authors argue that organizations need to think critically about their role and to use their conscience to guide actions. With plenty of concrete suggestions based on substantive research, it shows how firms can reconcile the competing interests of stakeholders, create an organization that is fair, open and transparent and do the right thing while building a profitable business.\u003c\/p\u003e\u003cp\u003eWith integrated videos and international case studies featuring multinational companies as well as small firms, this book explains how firms can make the transition to becoming conscientious.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e“The authors of this thought-provoking book advocate the importance of corporate conscience and call for a move away from corporate values to action-oriented corporate principles … . This book has insights that are fascinating – juggling concepts and practical solutions.” (Christopher Walker, impact Investor, impact-investor.com, June 30, 2023)\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e1 Introducing Conscience: The Structure of the Book.\u003c\/p\u003e  \u003cp\u003eThe Power of Conscience: From Wedgwood to Chocolonely.\u003c\/p\u003e  \u003cp\u003eBecoming Conscientious.\u003c\/p\u003e  \u003cp\u003eThe Content.\u003c\/p\u003e  \u003cp\u003e2 What Is Conscience? And Why Does It Matter?.\u003c\/p\u003e  \u003cp\u003eDefining Conscience.\u003c\/p\u003e  \u003cp\u003eWhere Conscience Goes Wrong.\u003c\/p\u003e  \u003cp\u003eWhy Conscience Matters.\u003c\/p\u003e  Conclusion.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003e3 The Business of Conscience.\u003c\/p\u003e  \u003cp\u003eSoneva: Integrating Conscience.\u003c\/p\u003e  \u003cp\u003eSoneva’s Slow Life.\u003c\/p\u003e  \u003cp\u003ePutting Conscience at the Core.\u003c\/p\u003e  \u003cp\u003eThe Attributes of a Business with a Conscience.\u003c\/p\u003e  \u003cp\u003eFair.\u003c\/p\u003e  \u003cp\u003eOpen.\u003c\/p\u003e  \u003cp\u003eResponsible.\u003c\/p\u003e  Becoming a Business with a Conscience.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eConclusion.\u003c\/p\u003e  \u003cp\u003e4 Building a Driving Conscience.\u003c\/p\u003e  \u003cp\u003eThe Corporate Purpose.\u003c\/p\u003e  \u003cp\u003eUnilever and the Three Levels of Purpose.\u003c\/p\u003e  \u003cp\u003eThe Corporate Principles.\u003c\/p\u003e  \u003cp\u003eThe Benefits of a Driving Conscience.\u003c\/p\u003e  \u003cp\u003eDriving Conscience.\u003c\/p\u003e  \u003cp\u003eUncovering the Corporate Heritage.\u003c\/p\u003e  Embracing Stakeholder Co-creation.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eConclusion.\u003c\/p\u003e  \u003cp\u003e5 Embedding Conscience.\u003c\/p\u003e  \u003cp\u003eConscience as a Strategic Guide: La Casa de Carlota.\u003c\/p\u003e  Curating Conscience.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eHow Oda Curates Conscience.\u003c\/p\u003e  \u003cp\u003eHow to Embed Conscience.\u003c\/p\u003e  \u003cp\u003eEmbedding Conscience in Value Creation Processes.\u003c\/p\u003e  Embedding Conscience into Targets and Metrics.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eEmbedding Conscience into Culture.\u003c\/p\u003e  \u003cp\u003eConscience and Ecosystems of Change.\u003c\/p\u003e  \u003cp\u003eThe Power of Power \u003ci\u003ewith: \u003c\/i\u003eEmbedding Conscience Through Participation.\u003c\/p\u003e  \u003cp\u003ePower \u003ci\u003ewith \u003c\/i\u003eDiversity and Inclusion.\u003c\/p\u003e  \u003cp\u003eHP’s Commitment to Equality.\u003c\/p\u003e  Conclusion.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003e6 Fostering Conscientious Innovation.\u003c\/p\u003e  \u003cp\u003eBringing Rest to the World: Conscientious Innovation at Auping.\u003c\/p\u003e  \u003cp\u003eFour Conscientious Innovation Strategies.\u003c\/p\u003e  Built to Last: Slow but Agile Business Models.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eCowboys and Spaceships: Circular Business Models.\u003c\/p\u003e  \u003cp\u003eRepair, Resale and Rental: Extending Business Models.\u003c\/p\u003e  \u003cp\u003eMaking Lives Better: Business Models with Social Impact.\u003c\/p\u003e  The Three Enablers of a Conscientious Innovation Strategy.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eDigitalization.\u003c\/p\u003e  \u003cp\u003eServitization.\u003c\/p\u003e  \u003cp\u003eCo-creation.\u003c\/p\u003e  \u003cp\u003eConclusion.\u003c\/p\u003e  \u003cp\u003e7 Communicating and Demonstrating Conscience.\u003c\/p\u003e  \u003cp\u003eHelping Stakeholders Make Good Choices.\u003c\/p\u003e  \u003cp\u003eKnow Your Audience.\u003c\/p\u003e  \u003cp\u003eOwn the Issue.\u003c\/p\u003e  Tell the Story.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eUsing Conscience as a Differentiator.\u003c\/p\u003e  \u003cp\u003eConscientious Communication with Financial Audiences.\u003c\/p\u003e  \u003cp\u003eConclusion.\u003c\/p\u003e  \u003cp\u003e8 Leading with Conscience.\u003c\/p\u003e  \u003cp\u003eStrategic Paradoxes and Leadership Styles.\u003c\/p\u003e  \u003cp\u003eThe Role of the Leader with a Conscience.\u003c\/p\u003e  \u003cp\u003eThe Traits of Leaders with a Conscience.\u003c\/p\u003e  \u003cp\u003eHow Can One Develop Leaders with a Conscience?.\u003c\/p\u003e  Going Beyond the Leader of the Moment.\u003cp\u003e\u003c\/p\u003e  \u003cp\u003eConclusion.\u003c\/p\u003e  \u003cp\u003e9 It’s Up to You.\u003c\/p\u003e  \u003cp\u003eTaking Responsibility.\u003c\/p\u003e  \u003cp\u003eThinking Critically.\u003c\/p\u003e  \u003cp\u003ePractising Transparency.\u003c\/p\u003e  \u003cp\u003eFocusing on People.\u003c\/p\u003e  \u003cp\u003eHow to Think Different.\u003c\/p\u003e  \u003cp\u003eIndex.\u003c\/p\u003e","brand":"Springer International Publishing AG","offers":[{"title":"Default Title","offer_id":51926353772887,"sku":"9783031093371","price":22.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9783031093371.jpg?v=1760623491","url":"https:\/\/bookcurl.com\/products\/in-good-conscience-do-the-right-thing-while-building-a-profitable-business-9783031093371","provider":"Book Curl","version":"1.0","type":"link"}