{"product_id":"improving-poultry-meat-safety-and-sustainability-9781801467896","title":"Improving Poultry Meat Safety and Sustainability","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cstrong\u003eIt?s been suggested that current poultry production must increase by at least 2.5% per year until 2030 to meet demand from a rapidly growing population.\u003c\/strong\u003e However, whilst modern, more intensive production systems offer the potential to meet this demand, they also bring with them increased safety and environmental risks.\u003cbr\u003e\u003cbr\u003e\u003cem\u003eImproving poultry meat safety and sustainability\u003c\/em\u003e provides a comprehensive overview of how best to deal with zoonotic diseases which continue to threaten poultry meat safety, focussing on the major food pathogens \u003cem\u003eCampylobacter\u003c\/em\u003e, \u003cem\u003eSalmonella\u003c\/em\u003e and \u003cem\u003eEscherichia coli\u003c\/em\u003e. The book reviews how poultry meat safety can be optimised at the farm level as well as the effectiveness of methods for maintaining the postharvest safety and shelf-life of poultry meat.\u003cbr\u003e\u003cbr\u003eWith the livestock sector facing increasing pressure to reduce its carbon footprint, the book also details how poultry production can become more sustainable, whilst also ensuring that poultry meat safety isn?t compromised at any point along the value chain.\u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eHighlights the major zoonotic disease threats to poultry production, detailing their characterisation, identification and routes of transmission\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eAddresses both on-farm safety and postharvest management techniques in preventing the risk and spread of zoonotic and other diseases\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eConsiders how elements of poultry production can be better managed to improve safety and sustainability, such as improving feed formulation and litter management to reduce environmental impact\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e","brand":"Burleigh Dodds Science Publishing Limited","offers":[{"title":"Default Title","offer_id":51042774090071,"sku":"9781801467896","price":150.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781801467896.jpg?v=1750955580","url":"https:\/\/bookcurl.com\/products\/improving-poultry-meat-safety-and-sustainability-9781801467896","provider":"Book Curl","version":"1.0","type":"link"}