{"product_id":"if-you-should-fail-9780241988107","title":"If You Should Fail","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003e\u003cb\u003e''There is an honesty and a clarity in Joe Moran''s book \u003ci\u003eIf You Should Fail \u003c\/i\u003ethat normalises and softens the usual blows of life that enables us to accept and live with them rather than be diminished\/wounded by them'' \u003c\/b\u003eJulia Samuel, author of \u003ci\u003eGrief Works\u003c\/i\u003e and \u003ci\u003eThis Too Shall Pass\u003c\/i\u003e\u003cbr\u003e \u003cb\u003e\u003cbr\u003e ''Full of wise insight and honesty. Moran manages to be funny, erudite and kindly: a rare - and compelling - combination. This is the essential antidote to a culture obsessed with success. Read it'' \u003c\/b\u003eMadeleine Bunting\u003cbr\u003e\u003cbr\u003e\u003cb\u003eFailure is the small print in life''s terms and conditions.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eCovering everything from examination dreams to fourth-placed Olympians, If You Should Fail is about how modern life, in a world of self-advertised success, makes us feel like failures, frauds and imposters. Widely acclaimed observer of daily life Joe Moran is here not to tell you that everything will be all right in the end, but to reassure you that failure is an occupational\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eThis is a \u003cb\u003edeeply tender\u003c\/b\u003e book, and \u003cb\u003efull of wise insight and honesty\u003c\/b\u003e. Moran manages to be  \u003cb\u003efunny, erudite and kindly: a rare - and compelling - combination\u003c\/b\u003e. This is the \u003cb\u003eessential antidote to a culture obsessed with success\u003c\/b\u003e. Read it -- Madeleine Bunting\u003cbr\u003e\u003cb\u003eJoe Moran is a brilliant historian, and the most perceptive and original observer of British life that we have. He makes the humdrum riveting\u003c\/b\u003e -- Matthew Engel\u003cbr\u003eThere is an \u003cb\u003ehonesty and a clarity \u003c\/b\u003ein Joe Moran's book \u003ci\u003eIf You Should Fail \u003c\/i\u003ethat \u003cb\u003enormalises and softens the usual blows of life that enables us to accept and live with them rather than be diminished\/wounded by them\u003c\/b\u003e -- Julia Samuel, author of Grief Works and This Too Shall Pass\u003cbr\u003e\u003cb\u003eA fascinating insight. Moran's honesty is brilliantly raw\u003c\/b\u003e and uncomfortable at times, but under the apparently bleak message on the surface there is an \u003cb\u003euplifting truth\u003c\/b\u003e to be found. For myself, \u003cb\u003ethe concept of failure has been redefined\u003c\/b\u003e -- Matthew Parris\u003cbr\u003eMoran is a \u003cb\u003ewonderful, witty\u003c\/b\u003e writer -- Marcus Berkmann * Daily Mail *\u003cbr\u003e\u003cb\u003eMoran is a past master at producing fine, accessible non-fiction\u003c\/b\u003e -- Helen Davies * Sunday Times *\u003cbr\u003e\u003cb\u003eJoe Moran is a wonderfully sharp writer, calm, precise and quietly comical\u003c\/b\u003e -- Craig Brown * Mail on Sunday *\u003cbr\u003eI really love Joe Moran's work, he writes with such\u003cb\u003e generosity and kindness\u003c\/b\u003e -- Tiffany Watt Smith\u003cbr\u003e\u003cb\u003eThese stories are beautifully told, and they are comforting at first... Moran's compassion shines through this gift of a book\u003c\/b\u003e -- Kieran Setiya * Literary Review *\u003cbr\u003e\u003cb\u003eA ­calming antidote to the world of ­professionally failing\u003c\/b\u003e... What Moran has created is a \u003cb\u003eslim, lyrical and blessedly cool-headed reflection on failure as a universally shared human trial\u003c\/b\u003e... What he provides, instead of the mechanical business strategies laid out in some popular failure titles, is a selection of \u003cb\u003efascinating and often moving\u003c\/b\u003e lives, characterised in some way by their failure -- Megan Nolan * New Statesman *\u003cbr\u003e\u003cb\u003eA beautifully written meditation on life's inevitable setbacks\u003c\/b\u003e and what he sardonically terms \"the failing well movement\". Moran encourages us to accept our impostor syndromes, to avoid becoming a \"sporting masochist\" for whom winning is everything, and to admire the history of West End musicals that were instant, notorious flops -- Steven Poole * Guardian Books of the Year *\u003cbr\u003eA classic anti (or counter-intuitive) self-help treatise -- \u003cb\u003erobustly argued, intellectually sturdy, laced with self-deprecatory humour... it is deeply empathetic to the trials of the creative life\u003c\/b\u003e * Livemint *\u003c\/p\u003e","brand":"Penguin Books Ltd","offers":[{"title":"Default Title","offer_id":47832956436823,"sku":"9780241988107","price":9.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780241988107.jpg?v=1710339909","url":"https:\/\/bookcurl.com\/products\/if-you-should-fail-9780241988107","provider":"Book Curl","version":"1.0","type":"link"}