{"product_id":"hightech-ventures-9780201563214","title":"Hightech Ventures","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eHigh-Tech Ventures  is for those who design, build, and market innovative products,people who are creating the high-tech world of the future. More specifically it is for all engineers, engineering managers, entrepreneurs, and intrapreneurs. Although engineers are responsible for identifying products and businesses that might benefit their company, all too often their suggestions are rejected. The products don''t fit within the current business, or they threaten the status quo. Thus, start-up companies are the main arena for innovation.Entrepreneurs who are considering starting up a company, or who are already doing so, can use this book to determine the health of their venture. With  High-Tech Ventures  they can systematically assess the exact stages of their company''s growth. They can compare their experiences to an ideal model, and sidestep,or eliminate,flaws early enough to save time, money, and even the company itself. High-Tech Ventures  provides entrepreneurs with insight into t\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e* Introduction: The Formation of High-Tech Companies  * The People  * The Business Plan: A Road Map and a Scorecard for the Future  * Cash, Financeability, and Control  * Technology and Engineering  * The Technology Balance Sheet  * Manufacturing  * The Product  * Marketing and Sales  * The Bell-Mason Diagnostic  * Case Studies   * Technical Workstations: Heuristics from History  * The Future","brand":"INGRAM PUBLISHER SERVICES US","offers":[{"title":"Default Title","offer_id":51767102734679,"sku":"9780201563214","price":34.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780201563214.jpg?v=1758712335","url":"https:\/\/bookcurl.com\/products\/hightech-ventures-9780201563214","provider":"Book Curl","version":"1.0","type":"link"}