{"product_id":"going-selfemployed-how-to-start-out-in-business-on-your-own-and-succeed-9780716021889","title":"Going Selfemployed How to Start Out in Business","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eAssess whether you''ve got the right characteristics to make a success of self-employment.\u003cbr\u003e\u003cbr\u003eLearn about business plans; survival income; discounting; researching your market; targeting your customers; listening to your customers and keeping them happy; marketing and selling; promoting your business; tax, national insurance and VAT.\u003cbr\u003e\u003cbr\u003eFurther help is provided by the author''s own website \u003ci\u003ewww.startbusiness.co.uk\u003c\/i\u003e from where readers can download software to help calculate their survival income, cashflow, and profit and loss, as well as access information about start-up ideas.\u003cbr\u003e\u003cbr\u003eIn addition, there''s an Online Directory section with useful links to other websites.\u003c\/p\u003e","brand":"Little, Brown Book Group","offers":[{"title":"Default Title","offer_id":48884261749079,"sku":"9780716021889","price":10.44,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780716021889.jpg?v=1722531170","url":"https:\/\/bookcurl.com\/products\/going-selfemployed-how-to-start-out-in-business-on-your-own-and-succeed-9780716021889","provider":"Book Curl","version":"1.0","type":"link"}