{"product_id":"global-marketing-9781398620094","title":"Global Marketing","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eHelen Millward \u003c\/b\u003eis a lecturer in Marketing at Keele Business School, Keele University. She leads the Principles of Responsible Management Education (PRME) at Keele Business School and is a Certified Management and Business Educator (CMBE). Millward teaches Marketing at both undergraduate and postgraduate level.","brand":"Kogan Page","offers":[{"title":"Default Title","offer_id":51039383748951,"sku":"9781398620094","price":42.74,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781398620094.jpg?v=1750943526","url":"https:\/\/bookcurl.com\/products\/global-marketing-9781398620094","provider":"Book Curl","version":"1.0","type":"link"}