{"product_id":"fashion-design-9780470655771","title":"Fashion Design","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eShows how the design process can be successfully applied to satisfy market needs and trends    Fashion design seems to be a glamorous mystery for which only the fortunate few have sufficient talent to succeed. In reality, commercially successful results can be achieved if the right processes are followed in the early design process.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003eAcknowledgements iii  \u003cp\u003eContents iv\u003c\/p\u003e \u003cp\u003ePreface vi\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003eFlow chart 2\u003c\/p\u003e \u003cp\u003eAnalysing the brief 3\u003c\/p\u003e \u003cp\u003eInnovation – exercises 5\u003c\/p\u003e \u003cp\u003eDeveloping designs – quick start exercise13\u003c\/p\u003e \u003cp\u003eResearch 14\u003c\/p\u003e \u003cp\u003eDesign process 34\u003c\/p\u003e \u003cp\u003eSpecialist markets 114\u003c\/p\u003e \u003cp\u003eCollections 121\u003c\/p\u003e \u003cp\u003eDecision making 128\u003c\/p\u003e \u003cp\u003eDesign using the computer 132\u003c\/p\u003e \u003cp\u003ePromotion 138\u003c\/p\u003e \u003cp\u003ePromotion - styling 146\u003c\/p\u003e \u003cp\u003eThe Portfolio 148\u003c\/p\u003e \u003cp\u003eFashion careers 156\u003c\/p\u003e \u003cp\u003eCase studies 175\u003c\/p\u003e \u003cp\u003eBibliography 224\u003c\/p\u003e \u003cp\u003eIndex 225\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49402388480343,"sku":"9780470655771","price":31.34,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9780470655771.jpg?v=1730480247","url":"https:\/\/bookcurl.com\/products\/fashion-design-9780470655771","provider":"Book Curl","version":"1.0","type":"link"}