{"product_id":"executive-economics-9781451631593","title":"Executive Economics","description":"\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface\u003cbr\u003e\u003cbr\u003e1. Cost, Value, Price: Three Pillars of Profit\u003cbr\u003e\u003cbr\u003e2. Hidden Costs\u003cbr\u003e\u003cbr\u003e3. Tradeoffs: Pain versus Gain\u003cbr\u003e\u003cbr\u003e4. Do You Know Where Your Costs Are?\u003cbr\u003e\u003cbr\u003e5. People, Knowledge, and\/or Machines\u003cbr\u003e\u003cbr\u003e6. From Volume to Variety\u003cbr\u003e\u003cbr\u003e7. Racing Down the Learning Curve\u003cbr\u003e\u003cbr\u003e8. Markets and Demand: How to Listen to Your Customer\u003cbr\u003e\u003cbr\u003e9. Calculated Risks\u003cbr\u003e\u003cbr\u003e10. Competing by Cooperating\u003cbr\u003e\u003cbr\u003eNotes\u003cbr\u003e\u003cbr\u003eAcknowledgments\u003cbr\u003e\u003cbr\u003eIndex\u003cbr\u003e","brand":"Free Press","offers":[{"title":"Default Title","offer_id":51769872187735,"sku":"9781451631593","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781451631593.jpg?v=1758723018","url":"https:\/\/bookcurl.com\/products\/executive-economics-9781451631593","provider":"Book Curl","version":"1.0","type":"link"}