{"product_id":"essential-communication-strategies-for-scientists-engineers-and-technology-professionals-2nd-edition-9780471273172","title":"Essential Communication Strategies For Scientists","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eMore than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. This is a guide to the communication dynamics of writing, presentation delivery, and meeting interaction. It teaches you how to use \"scripting\" to plan for communication events.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003e\"...light-hearted text combines proven techniques, advice, and real?world examples...\" (\u003ci\u003eMechanical Engineering\u003c\/i\u003e, May 15, 2003)  \u003cp\u003e\"...cheerily demystifies technical writing and presentation...\" (\u003ci\u003eAmerican Scientist\u003c\/i\u003e, September-October 2003)\u003c\/p\u003e \u003cp\u003e\"...a worthwhile book and I would recommend it to those looking to shore up their communications skills...\" (\u003ci\u003eClinical Chemistry\u003c\/i\u003e, Vol. 49, No. 12)\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003ePreface.  \u003cp\u003ePreface to the First Edition.\u003c\/p\u003e \u003cp\u003eAcknowledgments.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eIntroduction to the Art of Communication.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART I: The Written Document-Prose and Panic.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 1: Planning the Document.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMaking the Connection\u003c\/p\u003e \u003cp\u003eEstablishing the Flow\u003c\/p\u003e \u003cp\u003eProviding the Reinforcement\u003c\/p\u003e \u003cp\u003eZero-Time Planning\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 2: Acquiring a Healthy Writing Attitude.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePreparing to Write.\u003c\/p\u003e \u003cp\u003eAnticipating the Readers' Needs.\u003c\/p\u003e \u003cp\u003eEnthusiasm: Enjoying It and Avoiding Writer's Block.\u003c\/p\u003e \u003cp\u003eZero-Planning Attitude Adjustments: Theirs, Not Ours!\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 3: Producing the Document.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSimplicity: Why Overcomplicate the Task?\u003c\/p\u003e \u003cp\u003eIsolation: Get Away from the Interruptions.\u003c\/p\u003e \u003cp\u003eZero-Time Preparation Techniques: They Get What They Pay For!\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART II: The Formal Presentation-Dissertation or Disaster.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 4: Planning the Presentation.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eMaking the Connection.\u003c\/p\u003e \u003cp\u003eProviding the Flow and Reinforcement.\u003c\/p\u003e \u003cp\u003eZero-Time Planning.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 5: Acquiring the Successful Presentation Attitude.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePreparing to Present.\u003c\/p\u003e \u003cp\u003eTaking the Proper Precautions.\u003c\/p\u003e \u003cp\u003eDeveloping a Healthy Indifference.\u003c\/p\u003e \u003cp\u003eZero-Planning Attitude Adjustments.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 6: Conducting the Presentation.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePoise.\u003c\/p\u003e \u003cp\u003eConfidence.\u003c\/p\u003e \u003cp\u003eDignity.\u003c\/p\u003e \u003cp\u003eZero-Preparation Presenting.\u003c\/p\u003e \u003cp\u003eHandling the Video Teleconference.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART III: The Informal Discussion-Meetings and Mishaps.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 7: Planning for the Meeting.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAttending or Avoiding Meetings.\u003c\/p\u003e \u003cp\u003eFiltering Meetings.\u003c\/p\u003e \u003cp\u003ePlanning the Meeting.\u003c\/p\u003e \u003cp\u003eZero-Time Planning.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 8: Acquiring a Meeting Attitude.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePreparing.\u003c\/p\u003e \u003cp\u003eAnticipating the Unexpected.\u003c\/p\u003e \u003cp\u003eZero-Planning Attitude Adjustments.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 9: Participating in the Meeting.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eStarting the Meeting.\u003c\/p\u003e \u003cp\u003eInteracting in the Meeting.\u003c\/p\u003e \u003cp\u003eFinishing the Meeting.\u003c\/p\u003e \u003cp\u003eZero-Preparation Techniques.\u003c\/p\u003e \u003cp\u003eHow to Plan and Conduct the Meeting Yourself.\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePART IV: Cross-Culture Communication—Bridging the Gap.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 10: Understanding a \u003ci\u003eCommunication\u003c\/i\u003e Culture Gap.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eNegating Troublesome Differences.\u003c\/p\u003e \u003cp\u003eLeveraging Useful Similarities.\u003c\/p\u003e \u003cp\u003eCommunicating Effectively.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 11: Writing for \u003ci\u003eAny\u003c\/i\u003e Readership.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eGetting in Character.\u003c\/p\u003e \u003cp\u003eGetting Back to the Basics.\u003c\/p\u003e \u003cp\u003eStaying on Track.\u003c\/p\u003e \u003cp\u003eZero-Time Techniques.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 12: Presenting to \u003ci\u003eAny\u003c\/i\u003e Audience.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePlanning for the Unknown.\u003c\/p\u003e \u003cp\u003eGetting Acquainted.\u003c\/p\u003e \u003cp\u003eKeeping Together.\u003c\/p\u003e \u003cp\u003eZero-Planning Techniques.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 13: Meeting with \u003ci\u003eAnyone\u003c\/i\u003e or \u003ci\u003eAn\u003c\/i\u003ey Group.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003ePreparing for the Encounter.\u003c\/p\u003e \u003cp\u003eGenerating Comfort.\u003c\/p\u003e \u003cp\u003eMaking It Enjoyable for Everyone.\u003c\/p\u003e \u003cp\u003eZero-preparation Techniques.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eChapter 14: Conclusion.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIndex.\u003c\/p\u003e \u003cp\u003eAbout the Author.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default 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