{"product_id":"elite-sales-strategies-9781119858942","title":"Elite Sales Strategies","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eForeword by Charlie Green vii\u003c\/p\u003e \u003cp\u003ePreface xi\u003c\/p\u003e \u003cp\u003eIntroduction 1\u003c\/p\u003e \u003cp\u003eChapter 1 The Modern Sales Approach 15\u003c\/p\u003e \u003cp\u003eChapter 2 The One-Up Sales Conversation: Your Only Vehicle for Value Creation 31\u003c\/p\u003e \u003cp\u003eChapter 3 Insights and Information Disparity 49\u003c\/p\u003e \u003cp\u003eChapter 4 Supporting Client Discovery 65\u003c\/p\u003e \u003cp\u003eChapter 5 Your Role as a Sense Maker 85\u003c\/p\u003e \u003cp\u003eChapter 6 The Advantage of Your Vantage Point 101 Chapter 7 Building Your One-Upness 119\u003c\/p\u003e \u003cp\u003eChapter 8 One-Up Guide to Offering Advice and Recommendations 137\u003c\/p\u003e \u003cp\u003eChapter 9 The One-Up Obligation to Proactively Compel Change 157\u003c\/p\u003e \u003cp\u003eChapter 10 Triangulation Strategy: Helping Clients Decide While Avoiding Competition 175\u003c\/p\u003e \u003cp\u003eChapter 11 Being One-Up Helps Your Clients Change 191\u003c\/p\u003e \u003cp\u003eChapter 12 Advice for Those Who Are Presently One-Down 207\u003c\/p\u003e \u003cp\u003eTop Secret 223\u003c\/p\u003e \u003cp\u003eChapter 13 The Secret Chapter 225\u003c\/p\u003e \u003cp\u003eThe Modern Sales Approach 241\u003c\/p\u003e \u003cp\u003eAcknowledgments 243\u003c\/p\u003e \u003cp\u003eAbout the Author 245\u003c\/p\u003e \u003cp\u003eIndex 247\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49407175950679,"sku":"9781119858942","price":18.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781119858942.jpg?v=1730498438","url":"https:\/\/bookcurl.com\/products\/elite-sales-strategies-9781119858942","provider":"Book Curl","version":"1.0","type":"link"}