{"product_id":"effectuation-9781009475754","title":"Effectuation","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThis Elements introduces effectuation and explains its framework. Effectuation theory inverts several older approaches in the 'sciences of the artificial'. These inversions suggest an entrepreneurial method based on non-predictive control that complements the predictive control techniques of the scientific method.","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":51018645897559,"sku":"9781009475754","price":58.12,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781009475754.jpg?v=1750777639","url":"https:\/\/bookcurl.com\/products\/effectuation-9781009475754","provider":"Book Curl","version":"1.0","type":"link"}