{"product_id":"economics-for-business-7e-9781526850508","title":"Economics For Business 7e","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eâœWith its real-life business applications, and the tools in Connect, students are engaged from the very start. I use Connect to set reading assignments, summative and formal assessments, so that everything can be tracked and monitored in one place.â \u003cbr\u003e â \u003cb\u003eDr. SiobhÃn Lucey, University College Cork and Senior Fellow of the UK Higher Education Academy\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\"Well written with a good flow, this textbook provides clear and current examples, making the subject more approachable and relatable, particularly for those without an economics background. Jargon is explained clearly, saving lecture time for discussion and application.â \u003cb\u003eâ Professor Elizabeth Jones, Director of Undergraduate Studies, University of Warwick \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEconomics for Business\u003c\/b\u003e,ânow in its 7th edition, remains an essential introduction to economics for business students. Written in a clear and accessible style, it shows how economics applies to real-world business practice and policy by exploring a wide range of contemporary issues, such as behavioural economics, GDP growth as a policy, the rise of populism and sustainable development.\u003cbr\u003e \u003cbr\u003e \u003cb\u003eKey features:\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eContemporary international examples \u003c\/b\u003ebring economic topics to life and cover issues such as concert ticking pricing, Amazonâs data centres, banking in the UAE, the Vodafone-Three UK merger, and the economic impact of social media.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEconomic theories explained within the context of modern business \u003c\/b\u003ewith updated applications on mergers and acquisitions, hedging, and Eurozone membership, linking theory directly to modern business practice.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePractical toolkit for business students\u003c\/b\u003e with targeted chapter exercises including concept questions, calculations, and graphing practice.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003e \u003ci\u003eEconomics for Business is available through McGraw Hillâs Connect® learning platform as an interactive, adaptive eBook alongside a wealth of ready-made course content for teaching, learning, practice and assessment. With a variety of tools to help with course management, insight and tracking, Connect helps faculty and institutions improve student outcomes and deliver courses more efficiently. To learn more, visit mheducation.co.uk\/connect.\u003c\/i\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eKey Connect® features for this edition include:\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eInteractive Graphs \u003c\/b\u003ethat help students see the relevance of the subject matter by providing visual displays of real data for students to manipulate.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEconomic Application Based Activities \u003c\/b\u003ethat provide students with valuable practice, using problem solving skills to apply their knowledge to realistic scenarios. Studentsâ progress from understanding basic concepts to analysing complex scenarios.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDamian Ward \u003c\/b\u003eis Professor of Business Economics and Dean of the Hertfordshire Business School at University of Hertfordshire. He has extensive experience of teaching undergraduate and MBA students, including executive management programmes for leading global organizations. His research interests focus on the application of economic theory to the workings of the financial services industry and he is a non-executive director of the London Institute of Banking and Finance.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDavid Begg\u003c\/b\u003e is Emeritus Professor of Economics at Imperial College Business School.\u003c\/p\u003e","brand":"McGraw-Hill Education Ltd","offers":[{"title":"Default Title","offer_id":53188280746327,"sku":"9781526850508","price":60.39,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/bookcurl.com\/products\/economics-for-business-7e-9781526850508","provider":"Book Curl","version":"1.0","type":"link"}