{"product_id":"do-i-make-myself-clear-9781408709665","title":"Do I Make Myself Clear","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eHarry Evans has edited everything from the urgent files of battlefield reporters to the complex thought processes of Henry Kissinger, and he has been knighted for his services to journalism. In \u003ci\u003eDo I Make Myself Clear?,\u003c\/i\u003ehis definitive guide to writing well, Evans brings his indispensable insight to the art of clear communication.\u003cbr\u003e\u003cbr\u003eThe right words are oxygen to our ideas, but the digital era, with all of its TTYL, LMK and WTF, has been cutting off that oxygen flow. The compulsion to be precise has vanished from our culture, and in writing of all kinds we see a trend towards more - more speed and more information, but far less clarity. Evans provides practical examples of how editing and rewriting can make for better communication, even in the digital age.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eDO I MAKE MYSELF CLEAR? \u003c\/i\u003eis an essential text, and one that will provide every reader an editor at their shoulder.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTrade Review\u003c\/b\u003e\u003cbr\u003eIn the tradition of George Orwell, who said that political language is designed to make lies sound truthful, Harry Evans reminds us how important it is to write clearly. Then he shows how. Those of us who have been edited by Harry marvel at his dexterity in unclogging dense prose, and in this book he reveals his secrets -- Walter Isaacson, author of Steve Jobs\u003cbr\u003eThe book is more than simply a guide to clear writing. It is a powerful argument for the importance of language, and a signal warning of the consequences of its abuse * Daily Telegraph *\u003cbr\u003eFull of enthusiasm for words and sound advice * Financial Times *\u003cbr\u003eA masterclass in succinct writing . . . As a master editor and distinguished author, Evans is well qualified to instruct us on how to write well. But can he delight us in the process? After reading this book, I can affirm that the answer is yes * Scotsman *\u003cbr\u003eIt is refreshing to read \u003ci\u003eDo I Make \u003c\/i\u003e\u003ci\u003eMyself Clear?\u003c\/i\u003e, which is both a master class on English usage and a call for clarity of expression * Choice *\u003cbr\u003eEvans has a lifetime's experience of the power of words to enlighten, inspire or harm. [A] trenchant and entertaining guide to clear expression * Daily Mail *","brand":"Little, Brown Book Group","offers":[{"title":"Default Title","offer_id":48739040952663,"sku":"9781408709665","price":18.0,"currency_code":"GBP","in_stock":false}],"url":"https:\/\/bookcurl.com\/products\/do-i-make-myself-clear-9781408709665","provider":"Book Curl","version":"1.0","type":"link"}