{"product_id":"digital-transformation-payday-9781119894179","title":"Digital Transformation Payday","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003eThe Data-Driven Guide for your Digital Transformation Payday In Digital Transformation Payday: Navigate the Hype, Lower the Risks, Increase Return on Investments, Tim Bottke, Senior Strategy Partner at Deloitte and Associate Professor for Strategy and Digital Transformation at SDA Bocconi, a Financial Times\/Forbes\/Bloomberg Businessweek Top-Five European business school, delivers a provocative, new perspective on digital business transformationusing research to get beyond the hype and uncover its real financial payback.    Have you ever asked yourself: Should I really embark on a digital transformation journey that is likely full of pain, failure, and high cash-outs? One that puts a lot of pressure on our stock price and my nerves? Who will thank me for that? Will there ever be a measurable return on invest for all these technologies that supports positive market value impact? If so, this book is for you.    You'll find unique insights and guidance for managers, executives, board members, and investors as you navigate an immense array of strategic and operational choices, opportunities, and pitfalls. You'll also learn to demystify digital strategy and technology buzzwords, better define the initial focal point and process of your firm's digital transformation, and establish new ways of thinking in terms of value impactsand how to measure themright from the start.    The book also includes: A proven framework for defining your next digital transformation effort end to end, and configuring your initiatives for maximum return on investmentEmpirical data to help you understand your company's odds of navigating your chosen digital transformation initiatives with financial payback An indispensable resource for business leaders,Digital Transformation Payday will also earn a place in the libraries of entrepreneurs, founders, leaders of established companies, and digital enthusiasts.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003ePractitioner Foreword xiii\u003c\/p\u003e \u003cp\u003eAcademic Foreword xv\u003c\/p\u003e \u003cp\u003ePreface xvii\u003c\/p\u003e \u003cp\u003eAcknowledgments xxiii\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart I Will Your Digital Transformation (Ever) Pay You Back? 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1 The Bad and Good Reasons for Your Digital Transformation 3\u003c\/p\u003e \u003cp\u003e2 Why Digital Transformation Advice Can Get You Off the Payback Track 9\u003c\/p\u003e \u003cp\u003e3 Digital Transformation Payday: A New Framework for Accelerated Payback 19\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart II Five Key Elements Drive Digital Transformation Payback 31\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4 Supply-Side Catalysts: Digital Technologies Alone Do Not Do the Trick 33\u003c\/p\u003e \u003cp\u003e5 Demand-Side and Overarching Catalysts: Customers and Workforces Have Changed; From You They Expect Nothing Less 61\u003c\/p\u003e \u003cp\u003e6 Reactants\/Scope: Make Sure Your Investments End Up Transforming Your Core 69\u003c\/p\u003e \u003cp\u003e7 Reaction Mechanisms\/Process: Agile Done Wrong Can Be a Very Effective Tool of Value Destruction 77\u003c\/p\u003e \u003cp\u003e8 Outcomes: Digital Transformation KPIs Are Worth the Pain and Resistance 85\u003c\/p\u003e \u003cp\u003e9 Design\/Strategy: The Vacuum in the Majority of Digital Transformations 93\u003c\/p\u003e \u003cp\u003e10 End-to-End: Our Framework in Action 99\u003c\/p\u003e \u003cp\u003e11 “Smaller” Firm Excursus: David versus Goliath? 107\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart III Three Predictors in Your Business That Influence Your Digital Transformation Payday 111\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e12 Some Groundwork for Prediction: Does Digital Transformation Cause Paydays? Well, It Depends 113\u003c\/p\u003e \u003cp\u003e13 Predictor Markets: Different Industries Require Different Labors for Payback 127\u003c\/p\u003e \u003cp\u003e14 Predictor Financials: Your P\u0026amp;L and Balance Sheet Context Indicate Your Ability to Achieve Your Payday 133\u003c\/p\u003e \u003cp\u003e15 Predictor Communications: It Is About What You Sing and How You Sing to Influence Your Payday 143\u003c\/p\u003e \u003cp\u003eConclusion: How to Keep Your Digital Transformation Paydays Coming 149\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePart IV The Science Behind the Book 153\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAppendix A: A Lazy Reader’s Guide to Key Digital Transformation Definitions From Practice and Science 155\u003c\/p\u003e \u003cp\u003eAppendix B: How to Measure Digital Transformation Efforts In Annual Reports with Dictionary-based Automated Textual Analysis 163\u003c\/p\u003e \u003cp\u003eAppendix C: How to Compile a Unique Financial Database of More Than 20,000 Annual Reports 167\u003c\/p\u003e \u003cp\u003eAppendix D: How to Start Understanding What the Annual Reports Say About Digital with the Help of Natural Language Processing (nlp) 173\u003c\/p\u003e \u003cp\u003eAppendix E: How to Link Digital Transformation and Value with the Residual Income Valuation Model 177\u003c\/p\u003e \u003cp\u003eAppendix F: Supplementary Analytics for the Fearless 185\u003c\/p\u003e \u003cp\u003eReferences 197\u003c\/p\u003e \u003cp\u003eAbout the Author 207\u003c\/p\u003e \u003cp\u003eIndex 209\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49407185060183,"sku":"9781119894179","price":21.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781119894179.jpg?v=1730498474","url":"https:\/\/bookcurl.com\/products\/digital-transformation-payday-9781119894179","provider":"Book Curl","version":"1.0","type":"link"}