{"product_id":"digital-services-in-the-21st-century-9781119314851","title":"Digital Services in the 21st Century","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eTelecommunication Services provides aholistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eIncludes services, underlying technologies, and internal capabilities for social network advertising\u003c\/li\u003e \u003cli\u003eCovers market dynamics that determine the successes and failures of service offerings\u003c\/li\u003e \u003cli\u003eDiscusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry\u003c\/li\u003e \u003c\/ul\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eTable of Contents\u003c\/b\u003e\u003cbr\u003e\u003cp\u003eForeword xi\u003cbr\u003e\u003ci\u003eVinton G. Cerf\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003ePreface xiii\u003c\/p\u003e \u003cp\u003eAcknowledgments xv\u003c\/p\u003e \u003cp\u003eList of Contributors xvii\u003c\/p\u003e \u003cp\u003e\u003cb\u003e1. The Evolving Voice Services: From Circuit Switching to Voice-Over LTE\/FTTH) 1\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e1.1 Customer Need: Remote Communication 1\u003c\/p\u003e \u003cp\u003e1.2 FTTH Voice 2\u003c\/p\u003e \u003cp\u003e1.3 Voice-Over LTE (VoLTE) 2\u003c\/p\u003e \u003cp\u003e1.4 Voice-Over WiFi 4\u003c\/p\u003e \u003cp\u003e1.5 High-Definition (HD) Voice 5\u003c\/p\u003e \u003cp\u003e1.6 Over-the-Top Substitutes 5\u003c\/p\u003e \u003cp\u003e\u003cb\u003e2. Internet Services: From Broadband to Ultrabroadband 9\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e2.1 Customer Need: Connectivity and Social Inclusion 10\u003c\/p\u003e \u003cp\u003e2.2 Fixed Lines: Deploying Fiber Closer to Customer Premises: xDSL, Cable, FTTH 11\u003c\/p\u003e \u003cp\u003e2.3 Mobile: 4G LTE\/LTE-Advanced 19\u003c\/p\u003e \u003cp\u003e2.4 WiFi AC (Gigabit) 23\u003c\/p\u003e \u003cp\u003e2.5 Universal Access 23\u003c\/p\u003e \u003cp\u003e\u003cb\u003e3. Convergence: Bundling Fixed Line and Mobile Services 31\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e3.1 Customer Need: One-Stop Shop 31\u003c\/p\u003e \u003cp\u003e3.2 Fixed Line and Mobile Service Bundles 31\u003c\/p\u003e \u003cp\u003e3.3 Integrated Operators 32\u003c\/p\u003e \u003cp\u003e\u003cb\u003e4. Devices: Smartphones 37\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e4.1 Customer Need: Mobility 37\u003c\/p\u003e \u003cp\u003e4.2 Vendors 38\u003c\/p\u003e \u003cp\u003e4.3 Operating System Duopoly 39\u003c\/p\u003e \u003cp\u003e4.4 Hardware Specifications 40\u003c\/p\u003e \u003cp\u003e\u003cb\u003e5. The Evolving Pay TV 51\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eFrancisco Saez and Joaquín M. Lopez Muñoz\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e5.1 Customer Need: Entertainment 51\u003c\/p\u003e \u003cp\u003e5.2 Content Wars 53\u003c\/p\u003e \u003cp\u003e5.3 Aggregation versus Diversity 56\u003c\/p\u003e \u003cp\u003e5.4 The Role of Advertising 57\u003c\/p\u003e \u003cp\u003e5.5 Technology: Satellite, Cable, and IPTV 58\u003c\/p\u003e \u003cp\u003e5.6 Pay TV Technicall Key Components 58\u003c\/p\u003e \u003cp\u003e5.7 Evolution of Interactive Pay TV Technologies 60\u003c\/p\u003e \u003cp\u003e5.8 Video Definition 64\u003c\/p\u003e \u003cp\u003e\u003cb\u003e6. Enterprise: From Machine-to-Machine Connectivity Toward Internet of Things 69\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e6.1 Customer Need: Remote Automation 70\u003c\/p\u003e \u003cp\u003e6.2 Basic Connectivity and Managed Connectivity 71\u003c\/p\u003e \u003cp\u003e6.3 Low-Power Wide Area: LTE-MTC and Alternatives 77\u003c\/p\u003e \u003cp\u003e6.4 Applications: Toward Internet of Things 86\u003c\/p\u003e \u003cp\u003e\u003cb\u003e7. IT: Cloud 103\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eStefan Wesner\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e7.1 Global Trends Driving the Cloud Evolution 104\u003c\/p\u003e \u003cp\u003e7.2 Virtualization as Enabling Technology 105\u003c\/p\u003e \u003cp\u003e7.3 The Layered Cloud Model 106\u003c\/p\u003e \u003cp\u003e7.4 Advanced Cloud Models 111\u003c\/p\u003e \u003cp\u003e7.5 Future Cloud Models 113\u003c\/p\u003e \u003cp\u003e7.6 Conclusion and Summary 115\u003c\/p\u003e \u003cp\u003e\u003cb\u003e8. Emerging Markets: Mobile Money for the Unbanked 117\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e8.1 Customer Need: Remote Payments 117\u003c\/p\u003e \u003cp\u003e8.2 Large Unbanked Population in Emerging Markets 118\u003c\/p\u003e \u003cp\u003e8.3 Very High Penetration of Mobile Based on Feature Phones 129\u003c\/p\u003e \u003cp\u003e8.4 Services: Remittances and Payments 137\u003c\/p\u003e \u003cp\u003e\u003cb\u003e9. Value-Added Consumer Services 143\u003cbr\u003e\u003c\/b\u003e\u003ci\u003eJesus Llamazares Alberola\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e9.1 Introduction 143\u003c\/p\u003e \u003cp\u003e9.2 Disruption is the New “Karma” 143\u003c\/p\u003e \u003cp\u003e9.3 Adjacent Industries Joining Multilayered Value Chain 145\u003c\/p\u003e \u003cp\u003e9.4 Telco’s Role and Challenges in the New Paradigm 146\u003c\/p\u003e \u003cp\u003e9.5 But What do we Understand by VAS Today? 148\u003c\/p\u003e \u003cp\u003e9.6 So What’s the Future for VAS and, Thus, for Telcos? 152\u003c\/p\u003e \u003cp\u003e\u003cb\u003e10. Mobile Virtual Network Operators\/Second Brands 155\u003c\/b\u003e\u003cbr\u003e\u003ci\u003eJaime Bustillo\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e10.1 From Oligopoly to Marketplace 156\u003c\/p\u003e \u003cp\u003e10.2 MVNO Ecosystem: End Customer Facing or MVNOs 157\u003c\/p\u003e \u003cp\u003e10.3 MVNO Ecosystem: Technology Enablers, MVNE, and MVNA 160\u003c\/p\u003e \u003cp\u003e\u003cb\u003e11. Digital Home 163\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e11.1 Introduction to Home Automation 163\u003c\/p\u003e \u003cp\u003e11.2 Evolution to Digital Home 165\u003c\/p\u003e \u003cp\u003e11.3 Home Automation: Control Network 170\u003c\/p\u003e \u003cp\u003e11.4 Digital Home Networks 179\u003c\/p\u003e \u003cp\u003e\u003cb\u003e12. Videoconference and Telework 185\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e12.1 Customer Need: Teletransport 185\u003c\/p\u003e \u003cp\u003e12.2 Videoconference 186\u003c\/p\u003e \u003cp\u003e12.3 Telework 195\u003c\/p\u003e \u003cp\u003eIndex 205\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":49407032820055,"sku":"9781119314851","price":89.96,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1739\/5799\/files\/9781119314851.jpg?v=1730497941","url":"https:\/\/bookcurl.com\/products\/digital-services-in-the-21st-century-9781119314851","provider":"Book Curl","version":"1.0","type":"link"}