{"product_id":"digital-marketing-in-practice-design-implement-and-measure-effective-campaigns-9781398624740","title":"Digital Marketing in Practice  Design Implement and Measure Effective Campaigns","description":"\u003cb\u003eBook Synopsis\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eHanne Knight\u003c\/b\u003e is a lecturer in Marketing at the University of Plymouth, UK, specialising in sustainability communication and digital engagement. She also serves as an alternate delegate to the UK Department for Energy Security and Net Zero (DESNZ), helping bridge research and climate policy practice..\u003cb\u003eLizette Vorster\u003c\/b\u003e \u003cb\u003eLarsen \u003c\/b\u003eis Assistant Professor in Strategic Business Communications at Aarhus University, Denmark. Prior to this, she was Lecturer in Digital Marketing at Northumbria University, UK and has also previously held senior positions in professional practice.","brand":"Kogan Page","offers":[{"title":"Default Title","offer_id":53187388178775,"sku":"9781398624740","price":95.25,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/bookcurl.com\/products\/digital-marketing-in-practice-design-implement-and-measure-effective-campaigns-9781398624740","provider":"Book Curl","version":"1.0","type":"link"}